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UK Wine Market Set for Sparkling Future: Key Trends and Industry Growth Forecast to 2033

Increased domestic wine production, government subsidies, growing disposable incomes, and a move toward sustainability and quality are the main factors propelling the industry. Additionally, 67% of adults drink wine in the UK, further boosting demand and supporting growth in the wine industry.
Published 16 December 2025

Market Overview

The UK wine market reached a size of USD 26.3 Billion in 2024 and is anticipated to grow to USD 36.3 Billion by 2033, with a CAGR of 3.65% during the forecast period of 2025–2033. Growth is driven by increased domestic wine production, government subsidies, higher disposable incomes, and a shift toward sustainability and quality. Additionally, 67% of adults in the UK consume wine, supporting robust demand and industry expansion.

Study Assumption Years

  • Base Year: 2024
  • Historical Year/Period: 2019-2024
  • Forecast Year/Period: 2025-2033

UK Wine Market Key Takeaways

  • The UK wine market size was valued at USD 26.3 Billion in 2024.
  • The market is forecasted to grow at a CAGR of 3.65% during 2025-2033.
  • The forecast period for the market is 2025 to 2033.
  • The UK is the world's second-largest wine importer and the top global exporter of spirits.
  • Domestic vineyards surpassed 1,000 registrations in 2023, reflecting expanding domestic production.
  • Sales of English and Welsh wines grew by 10%, reaching 8.8 million bottles last year.
  • The sparkling wine market grew by 187% from 2018 to 2023.

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UK Wine Market Growth Factors

Rising disposable incomes have helped the UK market growth with adults being able to spend on premium and organic wines. Approximately 67% of UK adults consume wine. According to the WSTA, the trade economically acted over £76 Billion during 2022, compared to around £49 Billion for five years before. This includes over £22 Billion of Gross Value Added (GVA) for the UK economy. The industry is important to the UK as a whole.

UK vineyards appear to number over 1000 around 2023. Wines of Great Britain reported 87 new vineyards since last year within Great Britain. The number of wineries grew to 221 from 209. Vineyard area increased to 4209 hectares in a 123% change over the last decade. From 2018 to 2023, sales of English and Welsh wine increased by 10 per cent to 8.8 million bottles. Sparkling wine increased 187 percent, from 2.2 million bottles in 2018 to 6.2 million in 2023. Vineyard expansion, viticulture improvement, and domestic and overseas demands cause greater production.

Because higher discretionary income exists, consumers ask for higher quality and niche wines. This causes producers to focus on quality rather than quantity. They produce limited-release, biodynamic and organic wines. For millennials and Generation Z wine consumers, the appeal of wine drinking comes from an interest within taste, the history and production of wine, and sustainability, along with the prestige of specialty retail channels. This matches the increasing need for luxury and sustainability.

UK Wine Market Segmentation

Product Type Insights:

  • Still Wine
  • Sparkling Wine
  • Fortified Wine and Vermouth

Color Insights:

  • Red Wine
  • Rose Wine
  • White Wine

Distribution Channel Insights:

  • Off-Trade
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Online Stores
  • Others
  • On-Trade

Regional Insights:

  • London
  • South East
  • North West
  • East of England
  • South West
  • Scotland
  • West Midlands
  • Yorkshire and The Humber
  • East Midlands
  • Others

Regional Insights

London, South East, North West, East of England, South West, Scotland, West Midlands, Yorkshire and The Humber, East Midlands, and other regions form the major geographic markets. The report provides comprehensive analysis of these areas, reflecting diverse market dynamics across the UK.

Recent Developments & News

  • April 2025: Aldi launched the UK’s first supermarket own-label wine in an aluminium bottle, partnering with Broadland Drinks. The innovative packaging, which is 75% lighter than glass and fully recyclable, supports sustainability, reduces transport costs, and meets growing demand for eco-friendly alternatives in the wine market.
  • March 2025: Vinca Wine launched the UK’s first 100% recycled aluminium wine bottle, featuring two organic wines: Catarratto and Syrah & Nero d’Avola. This eco-friendly packaging, 47% lower in carbon footprint, offers sustainability and convenience, pushing innovation in the UK wine market.
  • In August 2024, Shepherd Neame, the oldest brewery in Britain based in Faversham, introduced a new collection of English wines through a partnership with the acclaimed Balfour Winery. These two Kent-based, independently owned family businesses have collaborated to produce English Garden, featuring a refined white wine and a fresh rose made from grapes grown in Kent.
  • In June 2024, Chapel Down, the largest wine producer in the UK, is considering financing options regarding its business development, which include sales and fundraising. The firm needs more capital to fund its expansion plans, which include the purchase of new vineyards, construction of a new winery that is planned to be operational by the 2026 harvest, and the continued expansion of its Tenterden wine estate.

Key Players

  • Aldi
  • Broadland Drinks
  • Vinca Wine
  • Shepherd Neame
  • Balfour Winery
  • Chapel Down

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