Packaging Industry Today

Baby Food Packaging Market Growth And Forecast 2023-2030

Baby food packaging is crucial to ensure the quality of the product, with factors like the growing number of working parents, demand for eco-friendly packaging, safety concerns, and rapid urbanization driving the market's growth.
Published 05 December 2023

Global Baby Food Packaging Market Overview

Growing Working Population and Awareness of Health Benefits Propel Market Growth

The global baby food packaging market is experiencing substantial growth, fueled by factors such as the increasing working population, urbanization, rising disposable income, and evolving lifestyles worldwide. The market is witnessing a surge in demand for baby food, supported by heightened spending on children's healthcare, continuous product innovation, and robust marketing strategies employed by various baby food manufacturers. Notably, the disposable income in India witnessed significant growth, increasing from USD 26,957.1 million to USD 322,063 million in 2021, contributing to the overall rise in demand for baby foods. Additionally, heightened consumer awareness regarding the health benefits of diverse baby food varieties for infants and young children is further boosting market demand globally.

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Challenges and Restraints: Eco-Friendly Concerns

While the market shows promising growth trends, concerns over eco-friendly products pose a significant challenge and may restrain the growth of the baby food packaging market in the forecast period. The increasing focus on environmentally sustainable packaging solutions has become a major factor influencing consumer choices.

Market Segmentation: Rigid Plastic Leads the Way

Rigid Plastic Dominates Market Revenue

In 2021, rigid plastic emerged as the dominant segment, accounting for a significant share of global revenue. The growth of this segment is attributed to the increasing demand for flexible and safe packaging materials. Liquid carton, on the other hand, is expected to witness the fastest growth, driven by continuous product innovation in the segment.

Milk Formula Takes the Lead in Applications

Milk formula dominated the market in 2021, representing a substantial share of global revenue. The increased demand for milk-based products for babies is a key factor propelling the growth of this segment. The dried products segment is expected to grow faster among all applications, driven by the rising demand for portable and durable baby foods, especially in emerging countries.

Geographical Overview: North America Leads, Asia-Pacific Grows Fastest

North America Holds Highest Revenue Share

North America held the highest revenue share in 2021, accounting for a significant portion of the market. The well-developed food industry in the region, coupled with an increasing demand for packaged baby food in the United States and Canada, contributes to the region's growth. Mexico, with rising per capita income and changing consumer lifestyles, is expected to make a significant contribution to the market.

Asia-Pacific Emerges as the Fastest-Growing Region

Asia-Pacific is the fastest-growing regional market, with a substantial revenue share. The increasing demand for baby food products in emerging countries such as China, Bangladesh, and India is a key driver. Additionally, the presence of key players in China and Japan, along with the adoption of advanced food processing technologies, is expected to further boost market growth in the region.

Competitive Landscape: Key Players and Strategies

Strong Online Presence and Collaborations Drive Competition

The global baby food packaging market is competitive and includes key players such as Ardagh Group, Amcor PLC, Mondi Group, Winpak Ltd, Sonoco Products Company, Bemis Company, Inc., Rexam PLC, RPC Group, Bericap India Pvt Ltd, and Cascades, Inc., among others. Market competitiveness is expected to increase over the forecast period as key players focus on strategies such as establishing a strong online presence, collaborations, partnerships with local entities, and other initiatives. The growing demand for healthy, nutritious, and fortified baby food is poised to drive market growth in the coming years.

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