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Virtual Events Market Trends 2024, Global Size, Strategies, Industry Outlook, and Forecast 2032

The increasing number of smartphone users around the world, emergence of various advanced technologies, and rising adoption among companies to build brand image and engage more customers represent some of the key factors driving the virtual events market.
Published 08 December 2023

According to the latest report by IMARC Group, titled “Virtual Events Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032”, offers a comprehensive analysis of the industry, which comprises insights on global virtual events market report 2024. The report also includes competitor and regional analysis, and contemporary advancements in the global market. The global virtual events market size reached US$ 171.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 889.0 Billion by 2032, exhibiting a growth rate (CAGR) of 19.5% during 2024-2032.

Virtual Events Market Overview:

Virtual events are online gatherings that occur in a digital environment rather than a physical location. The events can range from small webinars and virtual team meetings to large-scale international conferences and trade shows. These events offer the advantages of lower costs, wider reach, and greater accessibility, enabling participants from around the globe to attend without the constraints of travel and venue capacity.

Advanced software platforms facilitate various interactive elements, such as live chats, polls, and breakout sessions, to engage attendees and replicate the networking opportunities typically found in in-person events. Virtual events are versatile and can be tailored to suit various objectives, whether it's for educational purposes, product launches, or corporate training. They often feature a combination of live-streamed and pre-recorded content, allowing for a flexible and dynamic agenda.

Get Sample Copy of Report at – https://www.imarcgroup.com/virtual-events-market/requestsample

Virtual Events Market Trends:

The global market is primarily driven by the increased global need for remote communication and collaboration tools, especially in the wake of recent shifts towards virtual work environments. In line with this, the rise in digitalization across various sectors is further propelling the market. Moreover, the cost-effectiveness of hosting events online, compared to traditional physical events, is attracting more organizations. In addition to this, technological advancements in virtual reality (VR) and augmented reality (AR), offering immersive event experiences, are significantly contributing to market growth.

Moreover, the growing demand for scalable and flexible event solutions that can reach a global audience is fuelling market expansion. Also, the increasing focus on sustainability, with virtual events reducing the carbon footprint associated with travel and physical venues, is positively impacting the market. The market is further driven by the growing integration of advanced analytics tools, enabling event organizers to gain valuable insights and improve future events. Apart from this, the rise in online learning and educational webinars, necessitated by global educational shifts, is a notable factor in market growth. Additionally, the expansion of high-speed internet access worldwide is making virtual events more accessible and reliable, thereby supporting market development.

Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/virtual-events-market

Virtual Events Market Segmentation:

Competitive Landscape:

  • Adobe Inc.
  • Alcatel-Lucent
  • Atlassian
  • Avaya Holdings Corp.
  • Broadsoft Inc.
  • Cisco Systems Inc.
  • Citrix Systems Inc.
  • Huawei
  • International Business Machines
  • Microsoft Corporation
  • Mitel Networks
  • Toshiba Corporation
  • Zoom Video Communications Inc.

Breakup by Type:

  • Video Conferencing and Unified Communications & Collaborations
  • Web Conferencing

Breakup by Solution Type:

  • Webinars and Enterprise Streaming
  • Networking and Collaborations
  • Content Sharing and Media Development
  • Event Marketing
  • Others

Breakup by Application:

  • Virtual Conferences
  • Virtual Tradeshows
  • Online Education Programs
  • Virtual Reality Exhibitions
  • Others

Breakup by End-Use:

  • Corporate
  • Education
  • Healthcare
  • Finance and Banking
  • Government
  • Others

Breakup by Region:

  • North America (United States, Canada)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the report:

  • Market Performance
  • Market Outlook
  • Porter’s Five Forces Analysis
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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