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United States Plant-Based Meat Market Expanding at a CAGR of 21.15% during 2024-2032

Plant-based meat, also referred to as meat alternatives or meat analogs, is a type of food product designed to replicate the taste, texture, and appearance of traditional animal-based meat using ingredients derived from plants.
Published 08 May 2024

The latest report by IMARC Group, titled “United States Plant-Based Meat Market Report by Product Type (Burger Patties, Sausages, Nuggets and Strips, Ground Meat, Meatballs, and Others), Source (Soy, Wheat, Peas, and Others), Meat Type (Chicken, Beef, Pork, and Others), Distribution Channel (Restaurant and Catering Industry, Supermarkets and Hypermarkets, Convenience and Specialty Stores, Online Retail), and Region 2024-2032” The study provides a detailed analysis of the industry, including the United States plant-based meat market growth, size, share, trends, price and forecasts. The market size is projected to exhibit a growth rate (CAGR) of 21.15% during 2024-2032.

United States Plant-Based Meat Market Trends:

Plant-based meat, also known as meat analogs or meat substitutes, refers to food products that mimic the taste, texture, and appearance of conventional meat but are made entirely from plant-based ingredients. These products are designed to provide a similar sensory experience to meat while offering a more sustainable and ethical alternative. Plant-based meats typically utilize ingredients such as soy protein, pea protein, wheat gluten, or other plant-based proteins to replicate the protein content found in animal meat. They may also incorporate various flavorings, oils, and binders to enhance taste and texture. They are increasingly available in supermarkets, restaurants, and fast-food chains, appealing to consumers seeking to reduce their meat consumption or transition to a more plant-centric diet. In recent years, plant-based meats have gained immense traction across the United States due to concerns over environmental sustainability, animal welfare, and health, as they often contain less saturated fat and cholesterol compared to traditional meat.

The United States plant-based meat market is primarily driven by increasing health consciousness, and concerns about sustainability and animal welfare are driving consumers to seek out alternatives to traditional meat products. Apart from this, the rising popularity of plant-based diets, including vegan and vegetarian lifestyles, is fueling demand for meat substitutes made from plant-derived ingredients. Additionally, the growing awareness of the environmental impact of meat production, such as greenhouse gas emissions and deforestation, is prompting consumers to choose plant-based options as a more sustainable alternative. Besides this, ongoing advancements in food technology and innovation are leading to the development of plant-based meats that closely mimic the taste, texture, and appearance of conventional meat, thereby appealing to a broader consumer base.

Moreover, the support and endorsement of plant-based diets by celebrities, influencers, and health experts are further driving awareness and acceptance of plant-based meat products among consumers, thus supporting market growth. Furthermore, strategic partnerships and investments by food companies and retailers and expanded distribution channels in grocery stores, restaurants, and online platforms are contributing to the growth and accessibility of the plant-based meat market in the United States.

For an in-depth analysis, you can request the sample copy of the market report:

United States Plant-Based Meat Market Segmentation:

Breakup by Product Type:

  • Burger Patties
  • Sausages
  • Nuggets and Strips
  • Ground Meat
  • Meatballs
  • Others

Breakup by Source:

  • Soy
  • Wheat
  • Peas
  • Others

Breakup by Meat Type:

  • Chicken
  • Beef
  • Pork
  • Others

Breakup by Distribution Channel:

  • Restaurant and Catering Industry
  • Supermarkets and Hypermarkets
  • Convenience and Specialty Stores
  • Online Retail

Breakup by Region:

  • Northeast
  • Midwest
  • South
  • West

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

Ask analyst for your customized sample:

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