UK Ice Cream Market Size, Share, Trends, Growth, Forecast, Outlook, Insight 2025-2033

Market Overview

The UK Ice Cream Market was valued at USD 1.8 Billion in 2024 and is projected to reach USD 3.0 Billion by 2033, expanding at a CAGR of 5.2% during 2025-2033. This growth is driven by increasing consumer interest in premium, artisanal, and health-oriented options such as low-sugar and dairy-free ice creams. Enhancements in packaging, rising online sales, and effective marketing also contribute to this expanding market.

Study Assumption Years

• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033

UK Ice Cream Market Key Takeaways

• The UK ice cream market size was valued at USD 1.8 Billion in 2024.
• The market is expected to reach USD 3.0 Billion by 2033.
• The market is projected to grow at a CAGR of 5.2% from 2025 to 2033.
• Growing consumer demand for innovative and diverse flavors, such as Ferrero UK's Nutella Ice Cream Tubs launched in 2024.
• Rising focus on premium and artisanal ice creams emphasizing quality and sophisticated taste profiles.
• Increasing popularity of health and sustainability-driven products, including low-calorie, dairy-free, and vegan options.
• Expansion of online sales and digital marketing strategies to engage younger demographics and improve brand loyalty.

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Market Growth Factors

Increased consumer demand for new flavors and exotic flavors has linked to growth of the UK ice cream tub market. Ferrero UK announced the August 2024 launch of its Nutella Ice Cream Tubs. These tubs feature hazelnut-flavored ice cream. They also feature swirls of Nutella. This launch responds to the trend for flavor innovation. The brands have constantly experimented with exotic flavor and limited editions for attracting consumers who seek new taste experiences.

Another factor is increased demand for premium and artisanal ice creams which use more expensive ingredients and offer more complex flavors to a consumer willing to pay more. An example of this is Simply Ice Cream's limited edition Mini Egg Ice Cream, an extension to a range of products which have a more natural and artisanal bent and target the indulgence market.

Health trends, as well as sustainability, are also driving market growth as consumers show preference for low calorific, non-dairy, and vegan ice creams over dairy-centric ice creams. In February 2024, Magnum launched its Chill Blueberry Cookie vegan ice cream sticks. In June 2024 McDonald's launched its own branded Vegan Scoop ice cream. Such initiatives appeal since ethical sourcing and sustainable packaging both drive brand loyalty and market share for consumers concerned with environmental corporate practices.

Market Segmentation

Analysis by Flavor:

• Vanilla
• Chocolate
• Fruit
• Others

Analysis by Category:

• Impulse Ice Cream
• Take-Home Ice Cream
• Artisanal Ice Cream

Analysis by Product:

• Cup
• Stick
• Cone
• Brick
• Tub
• Others

Analysis by Distribution Channel:

• Supermarkets and Hypermarkets
• Convenience Stores
• Ice Cream Parlors
• Online Stores
• Others

Regional Analysis:

• London
• South East
• North West
• East of England
• South West
• Scotland
• West Midlands
• Yorkshire and The Humber
• East Midlands
• Others

Recent Developments & News

• In July 2025: Wall’s launched a limited-edition Minecraft-themed ice cream exclusively in UK supermarket Morrisons, targeting gamers via a TikTok influencer campaign.
• In March 2025: Lotus Bakeries partnered with Froneri for production and distribution of Lotus Biscoff-branded ice cream across Europe from 2026.
• In January 2025: Brymor relocated production of Cream o' Galloway ice cream from Galloway to North Yorkshire for modernization while maintaining local distribution and presence.

Key Players

• Ferrero UK
• Magnum
• McDonald’s
• Brand of Brothers
• Simply Ice Cream
• Unilever
• Wall’s
• Lotus Bakeries
• Froneri
• Brymor

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