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Specialty Roasted Malt Market Expands as Global Beer and Beverage Consumption Rises

The specialty roasted malt market is witnessing strong growth driven by rising demand from the brewing and beverage industries. Increasing consumer preference for craft beers, premium flavors, and innovative brewing techniques is fueling market expansion. Growing applications in food, beverages, and specialty products further enhance its global growth prospects.
Published 28 September 2025

Specialty Roasted Malt Market Overview:

The Specialty Roasted Malt Market Size was valued at 2,341.4 USD Million in 2024. The Specialty Roasted Malt Market is expected to grow from 2,467.8 USD Million in 2025 to 4,200 USD Million by 2035. The Specialty Roasted Malt Market CAGR (growth rate) is expected to be around 5.4% during the forecast period (2025 - 2035).

Key Companies in the whole wheat bread Market Include:

Dingemans, Steinbach Malting, Malteurop, GrainCorp, Viking Malt, Harringtons, Patagonian Malting, Briess Malt, Castle Malting, Bamberg Malt, Weyermann, Schill Malting, Muntons, Cargill, Maltese, Snyder'sLance

Worldwide Growth & Regional Trends

Regions across the globe are contributing to the expansion. North America remains a stronghold, powered by its craft beer movement and a surge in specialty beverage consumption. Europe, with its deep brewing tradition and interest in artisanal foods, is steadily increasing its portion of the market. Meanwhile, Asia-Pacific is among the fastest-growing regions, where rising incomes, increasing exposure to craft beer styles, and growing food & beverage experimentation are lifting demand. South America, the Middle East, and Africa show upward trajectories as well, though from smaller bases.

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What the Market Demands: Flavor, Function, Application

Flavor & Premiumization

Consumers are increasingly seeking deeper, richer, more complex flavor profiles. Darker roasted malts such as chocolate malt, roasted barley, and other specialty types are gaining traction, especially in stouts, porters, specialty brewed beers, and flavored beverages. Alongside that, there’s a premiumization trend: people are willing to pay more for malts that deliver unique color, aroma, or sensory experiences.

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Diverse Applications

While brewing remains the dominant application, a rising demand in baking, snacking, and confectionery is becoming clear. Bakers want these specialty malts for color, richness, and flavor in artisanal breads and pastries. Snack manufacturers use roasted malts for flavor depth and natural ingredients. Confectionery brands are experimenting with malt to create new taste experiences in chocolates and sweets.

Forms & Types

Specialty roasted malt comes in various forms—whole grains, crushed malt, and liquid malt. Liquid malt, in particular, is appealing to many beverage manufacturers due to its ease of use and consistency. Among types, crystal malt remains popular for its sweetness and color, chocolate malt for its darker palate, roasted barley for its roast flavor, while black malt appeals to niche brewers needing extreme color or bitter/dark character.

Trends Shaping the Market

Craft & Artisanal Focus

The boom in craft brewing and artisanal food production is global. Breweries and food producers alike want ingredients that help them differentiate, tell a story, and appeal to consumers who value authenticity.

Health, Non-Alcoholic & Clean-Label

Shifts toward healthier lifestyles are pushing producers to use ingredients perceived as more natural or authentic. There's also rising interest in non-alcoholic malt beverages and applications outside traditional alcohol products. Clean labelling with minimal processing and clear sourcing is increasingly critical.

Sustainability & Ethical Sourcing

Suppliers and manufacturers are focusing more on sustainable production practices, raw material sourcing, and reducing environmental impact. Brands that demonstrate ethical sourcing, sustainable agriculture, and eco-friendly processing are likely to gain consumer trust.

Technological Advances

Innovations in roasting techniques, flavor extraction, and process control are helping producers create more consistent, novel, and high-quality malt profiles. Advances also reduce waste, increase efficiency, and allow fine-tuning of flavor and color output.

What’s Next: Future Innovations

New Malt Varieties & Flavor Profiles

Expect R&D efforts to introduce more unusual or hybrid malt types. Producers will experiment with roasting levels, grain varieties, and combinations to unlock flavors that appeal in niche markets.

Alternative & Functional Ingredients

Specialty roasted malt will find more applications in gluten-reduced formulations and functional beverages offering added nutritional or natural benefits.

Supply Chain Innovation

To ensure consistency, reduce carbon footprint, and respond to climate risks, innovation in sourcing, farming, and logistics will gain importance. Traceability and eco-certifications are likely to play bigger roles.

Accessibility for Smaller Players

As the market matures, access to specialty roasted malts is becoming easier for small breweries and home-brewers through online platforms, smaller lot sizes, and better distribution. This democratization may further fuel demand.

The specialty roasted malt market is a prime example of how consumer tastes, technological innovation, and regional growth trends can converge to drive strong industry expansion. The emphasis today is not just on volume but on flavor, identity, sustainability, and premium experiences. Looking ahead, malt producers who innovate in flavor profiles, invest in sustainable sourcing, and adapt to the demands of both large and small end-users stand to lead the market into the future.

Table of Contents 

SECTION I: EXECUTIVE SUMMARY AND KEY HIGHLIGHTS 

SECTION II: SCOPING, METHODOLOGY AND MARKET STRUCTURE 

SECTION III: QUALITATIVE ANALYSIS 

SECTION IV: QUANTITATIVE ANALYSIS 

SECTION V: COMPETITIVE ANALYSIS ........ 

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