India Air Purifier Market to Reach USD 1,813.5 Million by 2033, Growing at 14.06% CAGR

India Air Purifier Market Overview

The India air purifier market size reached USD 507.5 Million in 2024 and is forecasted to reach USD 1,813.5 Million by 2033, growing at a CAGR of 14.06% during the period 2025-2033. Market growth is driven by advancements in air purification technologies, increased awareness of air quality and health issues, stringent environmental regulations, and rising demand for healthier indoor environments due to pollution.

India Air Purifier Market Study Assumption Years

Base Year : 2024

Historical Year/Period : 2019-2024

India Air Purifier Market Key Takeaways

Current Market Size : USD 507.5 Million (2024)

CAGR : 14.06%

Forecast Period : 2025-2033

• The market growth is attributed to technological advancements such as smart sensors, HEPA, and UV-C technology.
• Growing consumer awareness and government initiatives like the National Clean Air Programme (NCAP) support market expansion.
• Increasing demand for ozone-free air purifiers is shaping product development and company strategies.
• Rising health consciousness in tier-2 and tier-3 cities is expanding the customer base.
• Integration of IoT capabilities and AI-based real-time air quality monitoring enhances product appeal.

India Air Purifier Market Growth Factors

The growth of the Indian air purifier market is driven by several technological improvements that include the advancement of smart sensors, HEPA filters, and UV-C technology. These improvements have made purifiers more effective and efficient than ever before, leading to a rise in demand for purifiers in both the residential and commercial markets.

Market growth has also been aided by the Indian Government's commitment to environmental regulations and to programmes such as the National Clean Air Programme (NCAP). These programmes aim to reduce the level of particulate matter in the environment; an example of successful reduction is the reduction of 44% in PM10 levels in Mumbai, which has increased interest in air purification solutions.

As public interest in clean air grows, there has been an increase in penetration of air purifiers into urban and semi-urban markets due to the increased levels of disposable income in India’s tier-2 and tier-3 cities as well as the growing awareness of health-related issues associated with poor air quality such as respiratory problems and allergies.

India Air Purifier Market Trends

The Indian air purifier market is currently experiencing growth due to significant increases in the level of air pollution and the establishment of supportive government policies. The concerns about the ozone emissions from certain types of air-purifying devices have created demand for cleaner ozone-free units that also meet safety certification requirements; thus, manufacturers are developing their products based on these trends. By 2019, the Indian Government initiated its National Clean Air Program (NCAP) to combat the rising levels of particulate matter (PM) found in cities such as Mumbai, and it is working to develop Clean Air Zones in Delhi using outdoor air purification systems.

Consumer behaviour within smaller cities is changing as disposable incomes increase and health consciousness increases; therefore, although there are several challenges, such as price and lack of knowledge among consumers, the market will continue to grow at a steady pace. The introduction of new technologies like AI (e.g., air purifiers that have the capability of real-time monitoring and automation) will continue to improve the consumer experience related to the use of their air purifier.

Finally, nanotechnology advances such as IIT Kanpur's Swasa air purifier demonstrate how emerging technologies will affect product creation and distribution by increasing the range for the amount of area that can be cleaned and the capture of micro-organisms. Furthermore, many new products being developed incorporate IoT capabilities, which will enhance the marketability of air purifiers by providing consumers with the ability to monitor and control indoor air quality.

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India Air Purifier Market Segmentation

Filter Technology Insights:

• High Efficiency Particulate Air (HEPA): HEPA filters are the primary technology used to trap fine particles and allergens.
• Activated Carbon: Used for absorbing odors and chemical contaminants.
• Ionic Filters: Employ ionization to neutralize airborne particles.
• Others: Includes various alternative filtration technologies beyond the main categories.

Mounting Type Insights:

• Fixed: Air purifiers designed for permanent installation.
• Portable: Mobile units that can be moved and used in various locations.

Application Insights:

• Commercial: Utilized in office spaces, malls, and other commercial establishments.
• Industrial: Applied in factories and manufacturing settings for pollution control.
• Residential: Air purifiers used in homes for personal air quality management.

Sales Channel Insights:

• Direct Sales: Sales conducted directly from manufacturers or brands to customers.
• Indirect Sales: Includes supermarkets and hypermarkets, specialty stores, online platforms, and other retail outlets.

India Air Purifier Market Regional Insights

• North India
• West and Central India
• South India
• East India

The Indian air purifier market is dominated by North India, which holds the largest share and exhibits a robust CAGR of 14.06%. The growth is driven by higher pollution levels and consumer awareness in this region, contributing significantly to market expansion.

India Air Purifier Market Recent Developments & News

In April 2025, the Technology Development Board (TDB) extended financial support to Urban Air Labs Private Limited for their innovative plant-based air purification system called 'uBreathe Life', aimed at improving indoor air quality naturally.

In March 2025, Praan introduced the Praan Hive, a smart air purifier with medical-grade H14 HEPA filters and real-time monitoring features designed for high pollution cities such as Delhi and Mumbai.

In October 2024, Philips launched new air purifier models 3200, 4200 Pro, and 900 Mini in India with CADR ratings up to 600 cubic meters per hour, featuring multi-layer filtration and prices starting at USD 120.

In September 2024, Havells India released Studio Meditate AP 400 and AP 250 air purifiers featuring SpaceTech Air Purification technology inspired by the International Space Station, including IoT connectivity and real-time air quality monitoring for smart home use.

India Air Purifier Market Key Highlights of the Report

• Comprehensive quantitative analysis of historical and forecast market trends from 2019 to 2033.
• Detailed segmentation by filter technology, mounting type, application, sales channel, and region.
• In-depth insights into market drivers, challenges, and opportunities.
• Porter’s five forces analysis to evaluate competition and market attractiveness.
• Competitive landscape with key player positioning and market strategies.
• Post-sale analyst support and customization options.

India Air Purifier Market Key Players

• Blueair India (Unilever plc)
• Crusaders Technologies India Private Limited
• Daikin Airconditioning India Pvt. Ltd. (Daikin Industries Ltd.)
• Dyson Technology India Pvt Ltd
• Eureka Forbes Limited
• Kent RO Systems Ltd
• LG Electronics India Limited (LG Electronics Inc.)
• Panasonic Life Solutions India Pvt. Ltd. (Panasonic Corporation)
• Philips India Limited (Koninklijke Philips N.V.)
• Sharp Business System (India) Pvt. Ltd.
• Xiaomi Technology India Private Limited (Xiaomi Inc.)

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