Market Research Industry Today

Global Programmatic Advertising Spending Market, Top key players are Adobe Systems ,Oath ,RTL Group ,Telaria ,Tencent

Global Programmatic Advertising Spending Market is valued approximately USD 70.39 billion in 2018 and is anticipated to grow with a healthy growth rate of more than 20.95% over the forecast period 2019-2026.
Published 28 June 2019
Global Programmatic Advertising Spending Market Size study, by Auction Type (Open Auction, Automated Guaranteed, Invitation-Only, Unreserved Fixed-Rate), Display Type (Desktop, Mobile) and Regional Forecasts 2019-2026

Programmatic advertising helps automate the decision-making process of media buying by targeting specific audiences and demographics. Programmatic ads are placed using artificial intelligence (AI) and real-time bidding (RTB) for online display, social media advertising, mobile and video campaigns, and is expanding to traditional TV advertising marketplaces. Rising popularity of mobile programmatic ad display is one of the major factors responsible for high CAGR of the market. Increasing number of ad-exchange platform is the factor that offers growth opportunities.

Also, increasing penetration of augmented reality technology in advertising sector is contributing towards growth of global Programmatic Advertising Spending market. Further, programmatic advertising offers several benefits such as real time data & insights, growth in potential reach and allows advertisers to explore an array of opportunities that regulates their demand across various regions. However, lack of awareness associated with programmatic advertising spending is the factor that anticipated to restraining the market growth during the forecast period. The regional analysis of global Programmatic Advertising Spending market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World.

Get sample copy of this report: https://bit.ly/2XDrMbs

Some of the key players operating in this market include: Adobe Systems ,Oath ,RTL Group ,Telaria ,Tencent

Reasons for Buying this Report

This report provides pin-point analysis for changing competitive dynamics

It provides a forward looking perspective on different factors driving or restraining market growth

It provides a six-year forecast assessed on the basis of how the market is predicted to grow

It helps in understanding the key product segments and their future

It provides pin point analysis of changing competition dynamics and keeps you ahead of competitors

It helps in making informed business decisions by having complete insights of market and by making in-depth analysis of market segments

TABLE OF CONTENT:

Chapter 1. Executive Summary

Chapter 2. Global Programmatic Advertising Spending Market Definition and Scope

Chapter 3. Global Programmatic Advertising Spending Market Dynamics

Chapter 4. Global Programmatic Advertising Spending Market Industry Analysis

Chapter 5. Global Programmatic Advertising Spending Market, by Auction Type

Chapter 6. Global Programmatic Advertising Spending Market, by Display Type

Chapter 7. Global Programmatic Advertising Spending Market, by Regional Analysis

Chapter 8. Competitive Intelligence

Chapter 9. Research Process

Get Complete Report:  https://bit.ly/2XDrMbs

About Us:

Market research is the new buzzword in the market, which helps in understanding the market potential of any product in the market. Reports And Markets is not just another company in this domain but is a part of a veteran group called Algoro Research Consultants Pvt. Ltd. It offers premium progressive statistical surveying, market research reports, analysis & forecast data for a wide range of sectors both for the government and private agencies all across the world.

Contact Us:

Sanjay Jain
Manager - Partner Relations & International Marketing
www.reportsandmarkets.com
info@reportsandmarkets.com
Ph: +44-020-3286-9338 (UK)
Ph: +1-214-736-7666 (US)
 
 
 
 
 
 

Other Industry News

Ready to start publishing

Sign Up today!