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Carbonated Soft Drinks Market: Strong Growth in Healthier Alternatives and Innovation

The global Carbonated Soft Drinks Market was valued at USD 254.32 billion in 2023 and is expected to grow at a CAGR of 4.7% from 2024 to 2030, reaching approximately USD 350.76 billion by 2030. The market is driven by increasing consumer demand for refreshing beverages, with a rising preference for healthier options, including low-sugar and zero-calorie drinks. Innovations in flavor, packaging, and the introduction of more sustainable production methods are shaping the industry. Key players like Coca-Cola, PepsiCo, and Mountain Dew continue to lead the market by introducing new, health-conscious product lines to meet evolving consumer preferences. The growth of the market is further supported by the rising focus on eco-friendly packaging and sustainability.
Published 03 February 2025

Carbonated Soft Drinks Market: Growth Driven by Health-Conscious Consumer Demands

The global Carbonated Soft Drinks Market was valued at USD 254.32 billion in 2023 and is projected to grow at a CAGR of 4.7% from 2024 to 2030, reaching approximately USD 350.76 billion by the end of the forecast period. The market is driven by the increasing demand for carbonated beverages, with new innovations in flavor, packaging, and the introduction of healthier alternatives like zero-calorie and low-sugar drinks. Popular carbonated beverages such as Coca-ColaPepsiCo, and Mountain Dew continue to dominate, while new trends such as healthier options and eco-friendly packaging are reshaping the industry.

Country-Specific Developments:

Vietnam: Carbonated Soft Drinks Growth in Vietnam

Vietnam’s carbonated soft drinks market is experiencing rapid growth, driven by increasing urbanization and a young, health-conscious population. Coca-Cola Vietnam is expanding its production to meet the rising demand, especially for zero-sugar drinks. The introduction of healthier alternatives is a key strategy in the region.

Thailand: Carbonated Soft Drinks Opportunities in Thailand

In Thailand, the popularity of carbonated drinks such as Sprite and Pepsi continues to rise, with consumers increasingly seeking refreshing, low-calorie options. Thai Beverage Public Company Limited is investing heavily in the market, focusing on flavor innovations and healthier options to cater to the changing consumer preferences.

Japan: Carbonated Soft Drinks Trends in Japan

Japan is one of the largest markets for carbonated soft drinks in Asia, with a strong demand for unique and seasonal flavors. Coca-Cola Japan is responding to this trend by introducing limited-edition flavors and premium offerings, aligning with the growing demand for innovation in the market.

South Korea: Carbonated Soft Drinks Updation in South Korea

South Korea is seeing a shift toward healthier carbonated soft drinks, including lower-calorie and less-sugary options. PepsiCo Korea is focusing on producing beverages with natural ingredients and low sugar to meet the growing consumer demand for health-conscious products.

Singapore: Carbonated Soft Drinks Opportunities in Singapore

In Singapore, carbonated soft drinks are becoming increasingly popular due to the rise in disposable income and changing lifestyles. Coca-Cola Singapore is focusing on sustainability, promoting eco-friendly packaging, and innovating with new, healthier drink options to stay competitive in this growing market.

United States: Carbonated Soft Drinks Growth in the USA

The United States is one of the largest consumers of carbonated soft drinks globally, with companies like Coca-Cola and PepsiCo continuing to lead the market. New product launches, including healthier alternatives and limited-edition flavors, are expected to boost growth. The U.S. market remains driven by the demand for low-calorie, diet, and sugar-free options.

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China: Carbonated Soft Drinks Consolidation in China

China’s carbonated soft drinks market is consolidating with major players such as Coca-Cola China and PepsiCo competing for market share. The increasing popularity of healthier, lower-sugar options is pushing companies to innovate and adjust their product offerings to meet consumer demand.

Austria: Carbonated Soft Drinks Trends in Austria

Austria’s carbonated soft drinks market is growing steadily, with Coca-Cola HBC Austria leading the market. The country is experiencing an increase in demand for low-sugar drinks, and PepsiCo is focusing on expanding its health-conscious product line to meet the evolving preferences.

Belgium: Carbonated Soft Drinks Opportunities in Belgium

Belgium’s demand for carbonated beverages is growing, particularly in the premium segment. Coca-Cola Belgium and PepsiCo are introducing new flavors and low-calorie versions to cater to the health-conscious market segment, positioning themselves for significant growth in the coming years.

Germany: Carbonated Soft Drinks Growth in Germany

Germany, known for its innovative consumer market, is experiencing rising demand for healthier carbonated soft drinks. Coca-Cola Germany and PepsiCo are introducing more eco-friendly packaging and focusing on reducing sugar content in their drinks to cater to the growing preference for sustainability and health-conscious products.

France: Carbonated Soft Drinks Updation in France

In France, carbonated soft drinks are undergoing a transformation, with health trends influencing the market. Coca-Cola France and PepsiCo are introducing innovative products with lower sugar content, while also focusing on sustainable packaging solutions to align with consumer expectations for eco-friendly options.

Italy: Carbonated Soft Drinks Trends in Italy

Italy's carbonated soft drinks market is driven by a demand for refreshing, low-sugar options. Coca-Cola Italy continues to innovate with new flavors and health-focused beverages, responding to consumer preferences for lighter, more natural products.

Spain: Carbonated Soft Drinks Growth in Spain

Spain is seeing a steady rise in carbonated soft drinks consumption, with an increasing focus on healthier, lower-calorie alternatives. PepsiCo Spain is investing in new product lines that cater to these demands while maintaining their strong presence in the market.

United Kingdom: Carbonated Soft Drinks Updation in the UK

The UK market is increasingly favoring low-calorie, no-sugar carbonated soft drinks. Coca-Cola UK is focusing on innovation by offering new flavors and introducing packaging that is more sustainable. The growing demand for healthier beverages is expected to drive market growth in the UK.

Canada: Carbonated Soft Drinks Opportunities in Canada

Canada’s carbonated soft drinks market is growing, with consumers leaning toward healthier alternatives. PepsiCo Canada is capitalizing on this by expanding its portfolio of low-sugar and zero-calorie products, positioning itself for continued growth.

Key Takeaways:

  • The Carbonated Soft Drinks Market is expected to grow from USD 254.32 billion in 2023 to USD 350.76 billion by 2030, at a CAGR of 4.7%.
  • Innovations in flavor, packaging, and the increasing demand for low-calorie, health-conscious beverages are driving market growth.
  • Leading companies like Coca-ColaPepsiCo, and Mountain Dew are expanding their portfolios to meet the rising consumer demand for healthier and more sustainable products.

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Analyze the growth opportunities within various product segments in the Carbonated Soft Drinks industry : 

by Flavour

Cola

Citrus

Others

The market is divided into three segments based on flavor: cola, citrus, and others. Over the course of the forecast period, the Cola flavor segment is anticipated to hold the biggest market share for carbonated soft drinks. The dominance of cola-flavored carbonated soft drinks can be attributed to the advantages of being the first to market. Cola-flavored beverages aid in weight growth. The other names for the cola-flavored beverages are soft drinks, cokes, pops, and soda pops.High fructose corn syrup and caffeine are ingredients in cola-flavored products. The demand for cola-flavored products has been steadily increasing in the US. These are the advantages of cola-flavored beverages that are anticipated to support this market segment's expansion in the global market for carbonated soft drinks between 2024 and 2030.


by Distribution Channel

Hypermarkets, Supermarkets and Mass Merchandisers

Convenience Stores and Gas stations

Food Service Outlets

Online Stores & D2C

Others

Hypermarkets, Supermarkets and Mass Merchandisers, Convenience Stores and Gas Stations, Food Service Outlets, Online Stores & D2C, and Others are the market segments based on the distribution channel.Throughout the projected period, the distribution channel segment for hypermarkets, supermarkets, and mass merchandisers is anticipated to expand quickly and at a high CAGR. Supermarkets and general merchandisers offer a fantastic shopping experience, which is why many people opt to purchase soft drinks from them worldwide. Modern supermarket chains have sprung up everywhere as a result of urbanization and increased income levels. The mechanism for delivering food and beverages has altered as a result of the expansion of supermarkets and hypermarkets.


by Packaging

Bottles

Cans

The market is divided into two segments based on packaging: bottles and cans. With the biggest market share for carbonated soft drinks, the bottles category is predicted to increase at a high compound annual growth rate (CAGR) throughout the course of the projection period. Bottle packaging is used for carbonated soft drinks because it has many advantages, including being adaptable, having a large number of fillers, protecting the products, and durability. The bottles category came in first because consumers' desire for this type of packaging is growing quickly.

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Identify the key players dominating the Global Carbonated Soft Drinks Market.

1.PepsiCo, Inc.

2. The Coca-Cola Company

3. National Beverage Corp.

4. Reeds Inc.

5. Jones Soda Co.

6. Appalachian Brewing Company

7. The Asahi Group

8. Bickford’s Australia Pvt. Ltd

9. F&N Foods Pvt. Ltd

10. Cott Corporation

11. Tru Blu Beverages

12. Suntory Holdings Ltd.

13. Keurig Dr Pepper Inc.

14. Britvic Soft Drinks Limited

15. Postobón S.A.

Examine the role of pricing strategies in shaping Carbonated Soft Drinks product sales and consumer choices.

♦ What are the key challenges facing the Carbonated Soft Drinks Market in the coming years

♦ How are technological advancements shaping the growth of the Carbonated Soft Drinks Market?

♦ What is the market share distribution across different segments in the Carbonated Soft Drinks Market?

♦ Which customer demographics are driving demand in the Carbonated Soft Drinks Market?

♦ How are sustainability practices influencing the Carbonated Soft Drinks Market?

♦ What role do social media and influencer marketing play in promoting products in the Carbonated Soft Drinks Market?

♦ What are the regulatory factors affecting the Carbonated Soft Drinks Market?

♦ What are the major innovations in product development within the Carbonated Soft Drinks Market?

♦ How are the economic conditions impacting consumer spending on Carbonated Soft Drinks products?

♦ What partnerships or collaborations are being formed within the Carbonated Soft Drinks industry

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Take a closer look at the breakthrough technologies shaping the industry.

Past Size and Competitive Landscape

• Past Pricing and price curve by region

• Size, Share, Size Forecast by different segment

• Dynamics Growth Drivers, Restraints, Opportunities, and Key Trends by Region

• Segmentation A detailed analysis by segment with their sub-segments and Region

• Competitive Landscape Profiles of selected key players by region from a strategic perspective

Unlock key findings to adapt to shifting business dynamics.

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