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Adventure Gear Market Share Expected to Surge to USD 43.76 Billion by 2030
The Adventure Gear Market Share is anticipated to become USD 43.76 billion by 2030 with a steady CAGR of 7.2% between 2023 and 2030 on USD 26.90 billion in 2023. This growth is mainly due to the rising popularity of outdoor adventure sports and growing demand for high quality gear, especially with the youth.
Drivers & Opportunities in Market Growth
The growth rate of adventure gear market is primary high due to combination of following factors. This growth can largely be attributed to the increase in outdoor tourism and the growing popularity of adventure sport activities like hiking, trekking and camping. Moreover, the rising health consciousness in the millennial population is also expected to make them indulge in outdoor recreational activities. With looking for more engaging modes of exercising and being surrounded by nature, the need for adventure gear simply goes up. A change in lifestyle and taste paves the way for several opportunities for newbies and the key players in the market.
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Segmentation Analysis
The market for adventure gear can be segmented into multiple components including:
Based on Product Type, the market is segmented further into apparel and footwear, backpacks and bags, tents and sleeping bags, electronic gadgets, and other accessories. Segment-wise, apparel and footwear has the largest share in the market that is also expected to grow significantly due to rise in outdoor activities participation. As outdoor fitness and leisure is becoming more trendy, so are consumers spending more on specialized apparel and footwear meant to withstand extreme conditions.
Based on Application: Adventure gear is used in trekking, rafting, hiking, camping and skiing. Due to the extreme popularity of hiking and camping, these two segments take up a significant portion of the market and have continued to grow over time, especially in regions such as North America and Europe. With consumers turning to activities that are more immersive in nature, these segments continue to spur demand for outdoor gear such as backpacks, tents, and sleeping systems.
Based on the Distribution Channel: Specialty stores lead the distribution channel with a market share of over 46.1% Campers and other outdoor enthusiasts hit a jackpot market: Decathlon, REI, Columbia Sportswear and so on. The online retail segment is also witnessing higher growth during the forecast years, with an estimated growth of 6.6% CAGR during the forecast years based on the increase in e-commerce industry along with several digital marketing strategies employed by the brands to approach a large customer base.
Country-Level Analysis
U.S.: The U.S. is one of the away from home adventure equipment market, topping the chart across the world adventuring much of over 63.2% in 2023. The demand for adventure gear in the country is largely driven by the diverse natural landscape and strong outdoor culture in the country, especially for hiking, camping, and various adventure sports.
Germany: A rising trend of outdoor sports participation in Germany as camping or hiking is emerging, driving up the demand for adventure equipment. Rapid expansion of retail infrastructure and growing inclination towards the sustainability of outdoor products in the regional countries also contribute towards the country market growth.
China: The adventure gear market in China is growing comparatively faster with the increasing craze of outdoor activities such as hiking and trekking among people in Asia-Pacific. As the number of middle-class citizens continues to grow and disposable income rises, more consumers are in search of quality equipment for outdoor recreation.
The fast-expanding salaried middle class in India and urban migration has played a major role in increasing interest in outdoor sports and fitness in general. The change has led to the increasing necessity for economical yet long lasting adventure items in areas such as camping and also trekking.
Australia: The expansive and diverse land mass and a rising interest in health and fitness has benefited adventure gear sales. The active outdoor lifestyle of Australians, especially in beach and bush activities, provides a market for high performance gear.
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Competitor Analysis
Thes global adventure gear market is highly competitive and small share in terms of revenue is held by key players globally. Leading brands include:
The North Face: The North Face has made its reputation on long-lasting, quality outdoor equipment, and in recent years has also focused on products for specific outdoor lifestyles. Examples of what we have done as of late are establishing sustainable product lines and collaborating with outdoor community organizations.
Patagonia, Inc.: Known for their outdoor gear is the leading company in sustainable and ethical production. The firm has started utilizing recycled substances and are passed a number of of the environmentally aware consumers.
Arc'teryx Equipment: They produce high quality, high performance outdoor gear; you know the reputation of Arc'teryx! Thanks to its innovative designs and use of advanced materials, the brand is also geared toward serious outdoor passionistas and athletes.
Columbia Sportswear — Spanning the globe, Columbia offers a host of outdoor products. The brand has embraced a spirit of innovation and comfort becoming the adventure gear go-to.
Nike Inc.: While widely associated with performance footwear, Nike also competes in the outdoor gear market with some of the most durable hiking footwear and resourceful outdoor apparel available.
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Conclusion
Global adventure gear market is anticipated to be driven by rising outdoor activities globally along with fundamental demand for high performance adventure gear. Fueled by growing interest in adventure sports and outdoor tourism, there is ample space for established brands and fresh talent to enter the market. With changing consumer preferences for the quality and novelty of adventure gear, the industry is set to enter an era of new developments and expansion.
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