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Smart Storage Market Set for Robust Growth by 2031 Driven by Data Surge and AI Integration

The global smart storage market is set for strong growth through 2031, driven by surging data volumes, AI integration, cloud adoption, and edge computing expansion, according to The Insight Partners. As industries generate more data and demand scalable, secure, and intelligent storage systems, companies like Dell, IBM, HPE, NetApp, and Hitachi are advancing innovations in AI-powered storage, cloud infrastructure, and cybersecurity.
Published 06 October 2025

New York, US – October 06, 2025 – The Insight Partners has released its latest report titled Smart Storage Market Size, Trends, and Forecast by 2031.” This in-depth study projects significant growth in the smart storage sector over the next six years. The report outlines the current market dynamics, anticipated developments, major growth factors, and key challenges. It offers vital insights for stakeholders across industries, aiding strategic planning and investment decisions.

According to the forecast, the global smart storage market is expected to grow consistently through 2031, spurred by rising data volumes, increasing cloud computing adoption, AI-driven solutions, and expanding edge computing infrastructure.

Primary Drivers Behind Market Growth


  1. Surging Data Volumes Across Sectors: The explosion of data generated through digital channels, IoT devices, and enterprise systems is significantly increasing demand for advanced storage solutions. Modern businesses now manage both structured and unstructured data and require agile systems that support fast, scalable, and secure data handling.
  2. Accelerated Cloud Computing Adoption: Businesses around the world are embracing cloud infrastructure, which requires intelligent storage technologies. These systems must offer high flexibility, cost efficiency, and automated data management features that allow seamless remote access and support global operations.
  3. Artificial Intelligence Integration: Smart storage solutions infused with AI capabilities are transforming how organizations manage data. AI enhances storage systems by enabling predictive maintenance, automating data tiering, and delivering real-time analytics. These features improve system performance, reduce downtime, and empower better business decision-making—especially in data-heavy sectors such as healthcare, logistics, and finance.
  4. Rise of Edge Computing: With industries shifting towards edge computing to reduce latency and process data closer to the source, there's a growing demand for decentralized intelligent storage. Smart storage at the edge supports real-time operations in use cases like autonomous vehicles, remote monitoring, and smart city infrastructure.
  5. Expansion of the Internet of Things (IoT): The increasing deployment of IoT devices continues to generate massive data streams, requiring robust and secure storage solutions. Smart storage systems are essential in managing these real-time, sensor-driven data flows supporting industries such as manufacturing, agriculture, and smart healthcare systems.
  6. Emphasis on Data Security and Regulatory Compliance: With rising cybersecurity threats and stricter regulations such as GDPR and HIPAA, the need for secure storage is paramount. Smart storage offers features like built-in encryption, role-based access controls, and compliance-ready frameworks—helping organizations secure sensitive information while remaining compliant with global standards.

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Recent Industry Developments and Innovations

The smart storage industry is rapidly evolving through technological innovation and strategic expansion efforts by leading companies:

  • Dell Technologies (September 24, 2025): Announced advancements in private cloud infrastructure aimed at supporting modern and traditional workloads. Their new disaggregated cloud platforms focus on speed, security, and flexibility.
  • NetApp (September 9, 2025): Introduced StorageGRID® 12.0, a scalable, software-defined object storage solution that supports AI initiatives and enhances data security. The update aims to modernize data infrastructures globally.
  • Hitachi (May 20, 2025): Launched Virtual Storage Platform 360 (VSP 360), designed to streamline infrastructure management, support better data services, and improve decision-making for enterprise users.
  • Hewlett Packard Enterprise (May 14, 2025): Rolled out guarantees for HPE Alletra Storage MP B10000, improving cyber resilience, energy efficiency, and protection against data loss. New entry-level backup appliances were also introduced to simplify data protection for businesses.
  • Dell Technologies (May 20, 2025): Reinforced its efforts to help customers build modern data centers through new integrated solutions, boosting both storage and cybersecurity capabilities.
  • IBM (April 2024): Launched IBM Storage Assurance as part of its new FlashSystem lineup, giving clients long-term access to hardware and software innovations for data protection. IBM FlashSystem 5300, 7300, and 9500 were also unveiled to improve data center flexibility.
  • NetApp (November 2024 & May 2024): Continued its leadership in the smart storage market with updates to its AFF A-Series and C-Series platforms, offering mid-range, all-flash storage options. These innovations target demanding workloads, including GenAI, VMware, and enterprise databases, while improving performance, density, and efficiency.

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Key Players in the Smart Storage Ecosystem

Several major companies are actively shaping the smart storage landscape through product development and strategic initiatives:

  • IBM Corporation
  • Hewlett Packard Enterprise (HPE)
  • NetApp, Inc.
  • Dell Technologies Inc.
  • Toshiba Corporation
  • Hitachi Data Systems
  • SimpliVity Corporation
  • SanDisk Corporation
  • Quantum Corporation

Market Outlook: A Promising Future

The global smart storage market is positioned for sustained growth, driven by ongoing digital transformation, the rise of artificial intelligence, cloud migration, and edge computing deployment. As industries require more scalable, secure, and intelligent storage capabilities, the demand for innovative storage solutions will continue to grow.

The Insight Partners reports that companies are increasingly investing in smarter storage infrastructure to meet changing technological demands, enhance operational efficiency, and gain competitive advantages in a data-driven economy.

Market Analysis by The Insight Partners

The smart storage sector is expanding rapidly due to changing customer needs, technological evolution, and broader awareness of the benefits of intelligent storage systems. As demand rises, companies are accelerating innovation, expanding portfolios, and adapting to new trends fueling further market growth.

Related Reports:

Self-Storage Market Competitive Landscape, Size, Segments, and Growth by 2031

Automated Storage and Retrieval Systems Market Dynamics, Recent Developments, and Strategic Insights by 2035

Data Center Storage Market Dynamics, Analysis, Growth, and Trends by 2031

Next Generation Data Storage Market Key Players and Opportunities by 2030

Warehousing and Storage Market Strategies, Top Players, Growth Opportunities, Analysis and Forecast by 2031

About The Insight Partners:

The Insight Partners provides comprehensive syndicated and tailored market research services in the healthcare, technology, and industrial domains. Renowned for delivering strategic intelligence and practical insights, the firm empowers businesses to remain competitive in ever-evolving global markets.

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