Insights on the Growth of Gamification in International Market enhanced to Achieve CAGR of +45% By Top Companies like Microsoft, Salesforce.Com, Badgeville, Bunchball, Arcaris, SAP SE, Bigdoor, Gigya, Faya Corporation, Leveleleven

Gamification refers to the technique of integrating a purposeful game design in day-to-day activities to engage and motivate people for achieving their goals. This technique is usually based on the concept of tapping people’s desires and needs related to their virtual status and achievement. The achievements in gamification are in the form of points, scores, level crossing, and several others.

Global Gamification Market Estimated to Grow at a Compound Annual Growth Rate (CAGR) of +45% during forecast period

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Gamification implements game mechanics in a non-gaming context to drive user engagement and solve problems. Some of the popular game mechanics include badges, reward points, ranking, and challenges. The objective is to engage users through a gaming environment. This is an effective technique because people have been trying to merge work with play in many aspects such as loyalty programs of businesses, educational video games, and rewarding schoolchildren for homework.

Top Companies Profiled in this Report includes, Microsoft Corporation, Salesforce.Com, Badgeville, Bunchball, Arcaris, SAP SE, Bigdoor, Gigya, Faya Corporation, Leveleleven

Gamification market research is an intelligence report with meticulous efforts undertaken to study the right and valuable information. The data which has been looked upon is done considering both, the existing top players and the upcoming competitors. Business strategies of the key players and the new entering market industries are studied in detail. Well explained SWOT analysis, revenue share and contact information are shared in this report analysis.

Gamification has gained traction on the global front since the past few decades. Gamification involves techniques to enrich customer loyalty and employee productivity which plays an important role in the growth of the company. Gamification is used in a company as a marketing tool to increase the customer base. Moreover, these gamified solutions are also used to engage employees in the organization’s strategy and planning processes. The report segments the gamification market into solutions, applications, deployment types, user types, verticals, and regions.

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Various factors are responsible behind the market’s growth trail, which are studied at length in the report. In addition, the report lists down the restraints that are posing threat to the global Gamification market. It also gauges the bargaining power of suppliers and buyers, threat to the new entrants and product substitute, and the degree of competition prevailing in the market. The influence of the latest government guidelines is also analyzed in detail in the report. It studies the market’s trajectory between forecast periods.

Gamification market is segmented on the basis of various parameters. The factors which are impacting the market’s growth are studied in detail. The report also presents a overall weaknesses which companies operating in the market must avoid in order to enjoy sustainable growth through the course of the forecast period. Besides this, profiles of some of the leading players operating and encouraging in the growth of the global market are included in the study. Additionally, using SWOT analysis, markets weaknesses and strengths are analyzed. It also helps the report provide insights into the opportunities and threats that these companies may face during the forecast period.

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