IT Industry Today

Hotel Digital Market to Reach USD 25 Billion and Growing at a CAGR of 8.1% by 2035

Digital solutions include PMS, booking engines, digital check-in/out, mobile room keys, and IoT-enabled smart rooms. End users are luxury, mid-scale, and budget hotels, as well as resorts and serviced apartments
Published 22 September 2025

Evolving Industry Landscape

Hotel digital solutions are transforming hospitality operations by streamlining guest management, personalizing experiences, and optimizing operational efficiency. Platforms include property management systems (PMS), guest apps, digital concierge services, and AI-driven analytics for pricing and demand forecasting. Hotel Digital Market size is projected to grow USD 25 Billion by 2035, exhibiting a CAGR of 8.1% during the forecast period 2025 – 2035 . Adoption is rising due to increased traveler expectations, operational efficiency needs, and competitive differentiation in hospitality.

Market Segmentation

Digital solutions include PMS, booking engines, digital check-in/out, mobile room keys, and IoT-enabled smart rooms. End users are luxury, mid-scale, and budget hotels, as well as resorts and serviced apartments. Integration with CRM, POS systems, and cloud-based analytics enhances guest engagement, loyalty, and operational decision-making.

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Recent Innovations

Hotels are implementing AI-driven chatbots, voice-activated room controls, predictive maintenance, and personalized guest offers. Mobile apps provide real-time booking, digital concierge, and loyalty program management. Data analytics help optimize pricing, occupancy forecasting, and service personalization.

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Growth Drivers and Barriers

Rising demand for seamless guest experiences, operational efficiency, and data-driven management are key growth drivers. Barriers include high integration costs, staff training requirements, and cybersecurity risks. Cloud-based and SaaS hotel solutions are helping overcome these challenges by offering scalability and lower upfront investment.

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Regional Market Trends

North America leads due to high adoption of smart hospitality solutions. Europe emphasizes compliance with data privacy and eco-friendly initiatives. Asia-Pacific shows rapid growth with rising tourism, hospitality expansion, and government-backed smart city projects. Middle East and Latin America markets are adopting digital hotel solutions to enhance guest engagement and operational efficiency.

Future Outlook

AI, IoT, and AR/VR-enabled experiences will redefine guest engagement. Expansion of mobile-first hotel apps, predictive analytics, and smart room technologies will continue to drive market growth globally.

Top Market Players

• Oracle Corporation

• Amadeus IT Group

• Sabre Corporation

• Agilysys, Inc.

• Micros Systems (Oracle)

• Infor, Inc.

• Mews Systems

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