U.S. Weight Loss Dietary Supplements Market Size | Revenue to Hit $3.66 Billion by 2029 - Arizton

According to Arizton’s latest research report, the US weight loss dietary supplements market is growing at a CAGR of 2.74% during 2023-2029.

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Report Summary 

Market Size (2029): $3.66 Billion 

Market Size (2023): $3.11 Billion  

CAGR (2023-2029): 2.74%  

Historic Year: 2020-2022 

Base Year: 2023 

Forecast Year: 2024-2029 

Market Segmentation: Age-Group, Gender, Dosage Form, and Distribution Channel

Weight loss dietary supplements are designed to aid weight management by promoting fat loss, reducing appetite, boosting metabolism, or increasing energy expenditure. Available in tablets, capsules, powders, and liquids, these supplements often contain vitamins, minerals, herbs, botanical extracts, and amino acids. They help accelerate metabolism and burn excess fat. The supplements cater to a wide range of users, including those under 39, between 40-59, and over 60 years old. The U.S. market offers these products in various flavors and forms, including tablets, capsules, gummies, and powders. Distribution channels include pharmacies, big-box stores, supermarkets, web-based retailers, and direct-to-consumer sales. As interest in weight loss grows, so does the demand for these dietary supplements.

New Trends in the US Weight Loss Dietary Supplements Market

Many new trends in the US weight loss dietary supplements market drive the demand for weight loss dietary supplements. There is a rise in the trend of using natural and herbal ingredients in products. Consumers are conscious about what they put into their bodies, seeking products with clean labels and recognizable ingredients. This trend reflects a broader movement toward holistic health and wellness, emphasizing the benefits of natural remedies and traditional herbal medicines.

Gummies are popular as a preferred delivery method for various supplements and nutrients. These chewy supplements offer a convenient and enjoyable way to incorporate vitamins, minerals, and other nutrients into the diet. Their appeal lies in their convenience, portability, and, often, their flavors. The market is expected to see a greater emphasis on transparency and sustainability in sourcing natural ingredients alongside innovative formulations and flavors in gummies to cater to diverse consumer preferences.

Shift Towards Natural & Herbal Ingredients and Growing Popularity of Gummies in Weight Loss Supplements

The shift towards natural and herbal ingredients in weight loss dietary supplements is driven by consumer preferences for safer, organic products. As health-conscious consumers seek alternatives to synthetic ingredients, natural options like green tea extract, garcinia cambogia, and apple cider vinegar are becoming more popular. These ingredients are perceived as safer and more aligned with clean label preferences. Companies like Nature's Way and Now Foods are responding to this trend by incorporating such natural components into their supplements.

Additionally, gummies and chewables are gaining traction in the U.S. weight loss supplement market. These formats offer a convenient and enjoyable alternative to traditional pills and capsules. The appeal of gummies lies in their variety of flavors and ease of consumption, catering to diverse taste preferences and enhancing user experience. Vendors like Xiwang Foodstuffs, Spring Valley, and Puradrop are innovating with gummy formulations to meet the growing demand for natural ingredients and convenient supplement options. 

Competitive Overview

The U.S. weight loss dietary supplements market report contains exclusive data on 33 vendors. The U.S. weight loss dietary supplements market is highly competitive, with many players. The number of smaller and niche players in this market is growing significantly. Niche players often focus on a specific product type and innovating product offerings. Companies in this market are continuously innovating to develop better and new products. It includes new dosage forms, new ingredients, and new flavors. With the rising competition among companies, the market is very price-competitive. This can lower the prices for consumers. The companies must face profit margin pressure. The major players are Amway Corp, Dr. Willmar Schwabe GmbH & Co. KG, Glanbia PLC, Haleon, Harbin Pharmaceutical Group Co., Ltd., Herbalife Nutrition Ltd., Iovate Health Sciences International Inc., and Nestle SA.

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Key Vendors

• Amway Corp
• Dr. Willmar Schwabe GmbH & Co. KG
• Glanbia PLC
• Haleon
• Harbin Pharmaceutical Group Co., Ltd.
• Herbalife Nutrition Ltd.
• Iovate Health Sciences International Inc
• Nestle SA
• Ajinomoto Co Inc.
• BioTech USA LTD.
• BPI Sports LLC
• Creative Bioscience
• EVOLVE NUTRACEUTICALS
• Hi-Tech Pharmaceuticals Inc.
• Isagenix Worldwide, Inc.
• Jacked Factory
• Life Extension
• dsm-firmenich
• mindbodygreen
• Nature's Craft
• Nature's Sunshine Products Inc.
• NOW Foods
• NUTRA HOLDINGS
• Nutrabolt
• Nutratech Ltd.
• Nutrex Research Inc.
• Orphic Nutrition
• ProSupps USA LLC
• Puradrop
• Shaklee Corporation
• Shrink X
• The Clorox Company
• Walmart
• Wolfson Holdco Limited

Segmentation & Forecast

Age Group

·      Below 39​

·      40-59​

·      Above 60​

Gender

·      Males

·      Females

Dosage Form

·      Tablets

·      Capsules & Softgels

·      Chewables & Gummies

·      Liquids & Powders

Distribution Channel

·      Pharmacies

·      Big-box/Super Stores and Super Markets

·      Web-based Retailers

·      Direct-to-Consumer

·      Others

Key Questions Answered in the Report:   

How big is the U.S. weight loss dietary supplements market?

What is the growth rate of the U.S. weight loss dietary supplements market?

What are the key drivers of the U.S. weight loss dietary supplements market?

Who are the major U.S. weight loss dietary supplements market players?

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