Health & Safety Industry Today

High Consumer Spending for ‘Young Look’ to Drive U.S Beauty Devices Market

Hair removal devices are used to remove and reduce unwanted hair painlessly without damaging the surrounding skin. The U.S. hair removal devices m
Published 26 August 2015

New York City, New York, August 26, 2015- Persistence Market Research (PMR) has released a market study on the U.S. beauty devices market. PMR states that the U.S beauty devices market stood at US$9,034.2 million in 2014 and will exhibit an impressive 18.8% CAGR from 2013 to 2020. This will lead the market to a valuation of US$25,375.7 million by 2020.

In the U.S., high use of beauty and personal care products across various demographics for health and aesthetic reasons and faster adoption of newer products account for growth of the beauty devices market, say analysts.

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In human physiology, the skin is regarded as one of the most complex organs; it controls body temperature and is a barrier to protect the body from several substances such as ultraviolet radiation and foreign bodies. For such important functions, skin conditions need to be addressed urgently, with the help of topical application products such as creams, lotions, or other therapies.

Analysts state that due to it being the first visible aspect of the human body, the skin is also associated with looking younger and enhancing external beauty, for which anti-aging products and treatments are used to rejuvenate and tighten the skin. For such purposes, beauty devices and beauty products are used.

Cellulite accumulation, which is associated with obesity, is treated with a combination of medication, diet alterations, exercise, and beauty devices.

For all such conditions, beauty devices rectify dermal conditions efficiently and satisfactorily, thus markedly improving the appearance of the skin. Additionally, beauty devices offer immediate results, particularly for removal of wrinkles and blemishes.

The presence of a large geriatric population base that uses beauty treatments to reduce skin aging and look younger is resulting in substantial demand for beauty devices in the U.S. This population group is inclined to invest substantially in beauty devices such as anti-aging and revitalizing devices, which can reduce signs of aging.

Other factors such as the rising prevalence of skin diseases, skin damage due to long-term exposure to ultraviolet radiation, and rising incidence of obesity, which causes cellulite accumulation, are propelling the U.S. beauty devices market.

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However, factors such as prolonged erythema, superficial fungal and bacterial infections, and contact dermatitis, which are associated with beauty devices, inhibit the growth of the U.S beauty devices market.

Furthermore, availability of easy-to-use beauty products also challenges this market. To counter such challenges and for higher market profitability, beauty device manufacturing companies are continually engaged in developing innovative products that offer advanced skin care and hair care solutions. Additionally, in the U.S. beauty devices market, product innovation and increasing consumer inclination for at-home beauty solutions are the major trends that have come to the fore, adds the report.

The report includes profiles and market share analysis of the major players operating in the U.S beauty devices market. L’Oréal Group, Home Skinovations Ltd., TRIA Beauty, Inc., Syneron Medical Ltd, Procter & Gamble Company, Nu Skin Enterprises, Inc., PhotoMedex, Inc., Koninklijke Philips N.V., and Cynosure, Inc. are the major vendors in this market. For each of these players, company overview, growth strategies, financial overview, recent product developments, and market sustainability is presented in the report.

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