Health & Safety Industry Today

Dental Water Flosser Market Gains Momentum, the Market to Surpass $1.27 Billion by 2028 - Arizton

Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast 2023–2028.
Published 28 May 2024

According to Arizton’s latest research report, the dental water flosser market is growing at a CAGR of 6.20% during 2022-2028.

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The adoption rate of dental water floss among end-users globally has been impressive. Due to the increased demand, the market has witnessed the entry of several new vendors. The competition among these companies has intensified, leading to the introduction of many innovative and advanced solutions in the market. These players compete on price, innovation, quality, product type, availability, brand, and variety. There is intense market competition as players compete to gain more market share. The market will witness growing market consolidation due to the intensely competitive environment. Vendors must develop high functionalities and continue upgrading their offerings to keep pace with the latest technological developments, failing which they could lose relevance in the market. Key market players compete in introducing new products, pricing, and online presence.

The APAC Dental Water Floss Market $392.92 Million by 2028

APAC has recently witnessed a concerning upsurge in the prevalence of lip and oral cavity health cases. This has sparked a corresponding increase in the demand for advanced oral hygiene solutions due to their effectiveness in addressing interdental spaces and growing awareness. Moreover, traditional interdental cleaning methods, such as flossing and brushing, often struggle to clean between teeth adequately and along the gumline. On the other hand, dental water flossers use a pressurized stream of water to effectively dislodge food particles and plaque from the hard-to-reach areas, offering a thorough and convenient solution. Furthermore, dental water flossers are relevant to dental professionals in various contexts. Dentists recognize the importance of maintaining optimal oral hygiene before, during, and after dental surgeries.

Dental Water Flosser Market Dynamics

Trends & Opportunities

Rising Shift Toward Travel-Friendly Products

Increasing Popularity of Water Flossers in Dental Practices

Rapid Technological Advances in Oral Care Products

Market Growth Enablers

Rising Awareness for Dental Health

Significant Demand for Teeth Whitening Products

High Demand from Developed Nations

Rising Prevalence of Dental Problems


Lack of Awareness & Consumer Skepticism

Low Affordability in Low Middle-Income Countries (LMIC)

High Threat of Substitute

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Key Company Profiles

  • Church & Dwight
  • Colgate-Palmolive Company
  • Fly Cat Electrical Co.
  • Ginsey Home Solutions
  • Jetpik
  • Koninklijke Philips
  • MySmile
  • Procter & Gambel
  • Panasonic Holdings Corporation
  • Shenzhen Relish
  • Aquapick
  • Caresmith
  • Candeon Technologies
  • Gurin Products
  • Hydro Floss
  • Oracura
  • Oratec Corp
  • Oral Breeze
  • Shenzhen BFT Electrical Appliances Manufacturing
  • SmileDirect Club
  • ToieltTree Products
  • Bitave
  • AZSmile
  • Tovendor


Market Segmentation


  • Portable
  • Countertop

Age Group

  • Adult
  • Children

Distribution Channel

  • Offline
  • Online


  • North America
  • The US
  • Canada
  • Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
  • APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia and New Zealand
  • Rest of APAC
  • Europe
  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Middle East & Africa
  • Saudi Arabia
  • The UAE
  • South Africa

Key Questions Answered in the Report: 

How big is the dental water flosser market?

What is the growth rate of the global dental water flosser market?

Which region dominates the global dental water flosser market share?

What are the significant trends in the dental water flosser market?

Who are the key players in the global dental water flosser market?

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