Athletic Tape Market Set to Skyrocket, Expected to Reach $943.32 Million by 2028 - Arizton

Arizton publishes latest research report on Athletic Tape Market – Global Outlook & Forecast 2023-2028. The global athletic tape market will grow at a CAGR of 8.41% during 2022-2028. The growing trends in the industry include market players' adopting business-driving strategies and advancement in athletic tapes.  

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Market Overview 

The athletic tapes market is closely associated with the sports field and related sports injuries. Sports injuries are common, but the changing way of managing and caring for sports injuries with taping methods significantly impacts the athletic tapes market. As sports and fitness evolve rapidly after the COVID-19 pandemic, the demand for athletic tapes is expected to increase. Due to the increasing concern about health and fitness after the pandemic, people are shifting toward physical fitness. Sports, gyms, cycling, and exercise effectively maintain health. The growing number of sports populations and associated injuries are two major factors that fuel the market growth.  

The emerging Olympics and regional and national level sports competitions are expected to deliver market growth opportunities. 

Increasing Sport Injuries Creating Huge Market Opportunities  

Globally, millions of sports injuries are registered every day that require care. Athletic tapes stabilize ankles, solidify the shoulder, and support the knee, opening elbow, and weak and injured muscle. Athletic tapes provide lightweight and external support that helps athletes remain active while recovering from injury. In sport injury types, knee injuries, swollen muscles, and sprains and strains are the major sports injuries that occur worldwide, where athletic tapes are used as a vital part of first aid to deliver emergency care. The increasing worldwide number of sports injuries is one of the leading factors driving the athletic tape market growth. In addition, the continued growth in fitness and sports has increased minor to major injuries that demand injury prevention and management tools. In the US, only overall children who participate in any sport, around 10% of children, get any injury. 

Market Trends & Opportunities 

Market participants use business-driving methods like collaborations & partnerships which provide profitable revenue growth chances. Growing collaboration among sports authorities, clubs, franchises, and others are viable business methods that provide suppliers direct consumers without investing in market and networking business techniques. In recent years, collaborations amongst sports authorities have created new potential market geographics and demographics. 

Advancements in material, manufacturing technologies, and changing characteristics and applications of athletic tapes offer market growth opportunities. In addition, the size of sports tapes is one of the evolving factors with potential demand in recent years, which is expected to deliver growth opportunities in the athletic tape market. OOBLOCK- an athletic tape helps to prevent joint injuries and sprains in a better way compared to traditional tapes. The application and growing popularity of athletic tapes, from preventive tools to injury to post-injury management and chronic care, are expected to drive market growth in upcoming years. 

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Geographical Insights 

Europe is one of the leading regions which has a high population engaged in sports. In addition, ongoing promotional activities by government organizations for sports and improving physical activities for healthy lifestyles drive attention toward sports. Recently, European Weeks of Sports promoted an active and healthy lifestyle for millions of people in Europe and at the global level. It is expected to increase the athletic population of the country, with more than 12 million in the future. European Week of Sports 2022 connects with around 40 countries in regions and 43 sports partners. It is expected to connect more than 13 million people and more than 10 million participants in the region. In the event, Europe organized around 32,869 events across the region.  

The European athletic tapes market will reach more than $285 million by 2028. According to Eurostat Report 2021, over 44% of the European Union population practiced some physical activities at least once a week. Economic betterment and government schemes for athletes have boosted the athletic population. In addition, favorable government initiatives and policies that maximize economic benefits from sports are expected to drive the athletic population. Therefore, the demand for athletic tape is expected to boom in the European region. 

Key Company Profiles 

• 3M 
• Business Overview 
• Product Offerings 
• Key Strategies 
• Key Strengths 
• Key Opportunities 
• Nitto Denko Corporation 
• Mueller Sports Medicine 
• SpiderTech 

Other Prominent Vendors 

• Cardinal Health 
• Business Overview 
• Product Offerings 
• Essity 
• Healixon 
• Hangzhou Gspmed Medical Appliances Co. Ltd. 
• Jaybird & Mais 
• KT Tape 
• K-Active 
• LP Supports 
• Suzhou Medsport Products Co., Ltd 
• Performance Health (Cramer Products Inc) 
• Phiten 
• Presidium Athletics LLC 
• HARTMANN USA 
• WUXI BEYON MEDICAL PRODUCT CO., LTD 
• Scapa Group plc 

Market Segmentation 

• Format: Roll Tape and Pre-Cut Tape 
• Type: Elastic and Non-Elastic 
• Application: Injury Prevention, Post Injury Management, Stabilization, & Rehabilitation, and Chronic Issue & Pain Management 
• Distribution Channels: Sports Stores, Sports Clubs, Franchise, & Federations, Pharmacies & Drugs Stores, E-Commerce, and Supermarkets & Hypermarkets, & Retail Stores 
• Geography: North America, Europe, APAC, Latin America, and Middle East & Africa 

Check the detailed table of contents of the report @  https://www.arizton.com/market-reports/athletic-tape-market?details=tableOfContents 

Key Questioned Answered in the Report:  

• How big is the athletic tape market? 
• What is the growth rate of the athletic tape market? 
• What are the growing trends in the athletic tape industry? 
• Which region holds the most significant global athletic tape market share? 
• Who are the key players in the global athletic tape market? 

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