Electrical Industry Today

Supermarket EAS Anti-Theft Tags Market Outlook 2025–2035: Steady Growth at 6.6% CAGR

The Supermarket Market, valued at USD 2.48 billion in 2024, is projected to reach USD 5.0 billion by 2035, growing at a CAGR of 6.6%, fueled by technological advancements, automation adoption, loss prevention solutions, and retail expansion globally.
Published 20 September 2025

The Supermarket EAS Anti-Theft Tags Market has witnessed significant transformation over the past decade, with retailers increasingly focusing on technology-driven solutions, automated operations, and advanced security systems. Supermarkets are adopting innovative tools to minimize losses, enhance efficiency, and improve customer experience.

The market size was USD 2.48 billion in 2024, expected to grow to USD 2.64 billion in 2025 and reach USD 5.0 billion by 2035, reflecting a CAGR of 6.6%. Growth is supported by rising retail theft rates, expansion of retail outlets, and technological adoption in tagging and inventory management.

Historical Insights (2019–2023)

From 2019 to 2023, the supermarket industry experienced steady growth due to:

  • Increasing consumer demand for organized retail formats.
  • Expansion of supermarket chains across urban and semi-urban regions.
  • Technological adoption such as RFID tagging, electronic article surveillance, and automated checkout systems.
  • Rising concerns for retail loss prevention, driving investment in advanced security solutions.
  • Integration of IoT and AI technologies in inventory management and real-time monitoring.

During this period, key players focused on enhancing operational efficiency, reducing shrinkage, and providing a better in-store shopping experience.

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Key Market Dynamics

Growth Drivers

  • Rising retail theft rates: Increasing shoplifting incidents compel retailers to adopt advanced loss prevention technologies.
  • Increased adoption of automation: Automated checkout, smart shelving, and inventory management systems improve operational efficiency.
  • Technological advancements in tagging: RFID tags, barcode systems, and electronic article surveillance enhance product tracking.
  • Growing demand for loss prevention solutions: Retailers prioritize technologies that reduce shrinkage and improve profitability.
  • Expansion of retail outlets: Growing supermarkets in emerging markets and urban areas contribute to market growth.

Key Market Opportunities

  • Increased adoption of RFID technology: RFID-based inventory and asset management solutions are gaining traction.
  • Growth in e-commerce sales: Omnichannel retail integration drives demand for efficient inventory tracking in supermarkets.
  • Demand for advanced security solutions: Advanced sensors, AI-based monitoring, and smart security devices offer growth potential.
  • Expansion in emerging markets: Rising disposable income and retail infrastructure investments fuel market adoption.
  • Integration of AI and IoT: Smart analytics and predictive inventory solutions optimize operations and enhance shopper experience.

Market Segmentation

The supermarket market can be segmented based on:

  • Technology: RFID, barcode, electronic article surveillance, AI-based inventory solutions.
  • Form Factor: Fixed sensors, handheld scanners, smart shelving systems.
  • End User: Supermarkets, hypermarkets, convenience stores, specialty retail stores.
  • Frequency: Ultra-high frequency (UHF), high frequency (HF), low frequency (LF) tagging solutions.
  • Regional Coverage: North America, Europe, APAC, South America, MEA.

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Regional Insights

  • North America: Growth driven by automation adoption, retail expansion, and high consumer awareness of advanced security systems.
  • Europe: Increasing investment in loss prevention technologies and omnichannel retailing supports steady market expansion.
  • APAC: The fastest-growing region due to rapid retail sector growth, rising urbanization, and technology adoption in supermarkets.
  • South America: Moderate growth fueled by expansion of organized retail and technology integration.
  • MEA: Emerging adoption of advanced retail solutions, with gradual penetration in supermarkets and hypermarkets.

Competitive Landscape

The supermarket market is highly competitive, with key players investing in R&D, innovative technology adoption, and strategic partnerships. Notable companies include:

  • TAG Company
  • Checkpoint Systems
  • GCS Technology
  • Avery Dennison
  • Shenzhen Longhorn Technology
  • StoreDetect
  • Tenda Technology
  • Digiwatch
  • RF Technologies
  • Sirit
  • Alltag
  • WG Security Products
  • Sensormatic
  • Tyco Retail Solutions
  • Zebra Technologies
  • Nedap

These players focus on developing advanced RFID, AI-driven solutions, and electronic article surveillance systems to enhance operational efficiency and reduce losses.

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Future Outlook (2025–2035)

The supermarket market is projected to grow at a CAGR of 6.6%, reaching USD 5.0 billion by 2035. Growth will be fueled by:

  • Increased adoption of automated inventory and checkout systems.
  • Rising retail theft and demand for loss prevention technologies.
  • Expansion of supermarket chains in emerging economies.
  • Integration of AI and IoT for smarter inventory management.
  • Enhanced focus on customer experience and operational efficiency.

Explore our Global Report in Regional Languages

スーパーマーケットEas盗難防止タグ市場 | Supermarkt Eas Anti-Diebstahl-Tags Markt | Étiquettes antivol Eas pour supermarchés | 슈퍼마켓 EAS 도난 방지 태그 마켓 | 超市Eas防盗标签市场 | Etiquetas antirrobo EAS para supermercados

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