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Pet Tech Market Size, Share, Trends, Competitive Analysis, and Regional Forecast to 2035 — Valued at USD 79.41 Billion by 2035

The global Pet Tech Market is projected to grow from USD 18.28 Billion in 2025 to USD 79.41 Billion by 2035, expanding at a CAGR of 15.82% during the forecast period, driven by rising pet adoption, increasing awareness of pet health, and rapid technological innovations in smart pet devices.
Published 20 November 2025

Pet Tech Market Overview

The Pet Tech Market is witnessing significant growth owing to the increasing integration of technology in pet care and rising consumer inclination toward smart pet products. From smart collars, GPS trackers, pet cameras, automated feeders, and health-monitoring devices, the market is benefiting from pet owners’ willingness to spend on enhancing pet safety, health, and overall well-being. Valued at USD 15.79 Billion in 2024, the market is expected to reach USD 18.28 Billion in 2025 and expand to USD 79.41 Billion by 2035, growing at a CAGR of 15.82% during the forecast period of 2025–2035.

Market Overview & Forecast

  • Market Size 2024: USD 15.79 Billion
  • Market Size 2025: USD 18.28 Billion
  • Market Size 2035: USD 79.41 Billion
  • CAGR (2025–2035): 15.82%
  • Base Year: 2024
  • Market Forecast Period: 2025–2035
  • Historical Data: 2020–2023
  • Market Forecast Units: USD Billion
  • Report Coverage: Revenue Forecast, Market Competitive Landscape, Growth Drivers, and Trends

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Competitive Landscape

Key players in the Pet Tech Market focus on innovation, global expansion, and strategic partnerships:

  • PetSafe
  • Tractive
  • Whistle Labs
  • FitBark
  • Sure Petcare
  • Petcube
  • Pawbo
  • Garmin
  • Furbo
  • Angee Pet
  • V-Pet
  • Petnet
  • Link AKC
  • Pawtrack
  • Catspad

Key Market Drivers

  • Rising Pet Adoption: Increasing number of pets globally fuels demand for pet care technology.
  • Technological Innovations: Smart collars, AI-enabled cameras, and health monitoring devices enhance pet care efficiency.
  • Health & Wellness Awareness: Growing concern for pets’ health and nutrition drives technology adoption.
  • Urbanization & Busy Lifestyles: Automated feeding, activity tracking, and remote monitoring cater to working pet owners.
  • Pet Insurance Growth: Integration of tech-based health monitoring is promoted by insurers for preventive care.

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Key Market Opportunities

  • Development of AI-driven health monitoring solutions for pets.
  • Expansion of wearable pet devices with GPS and activity tracking.
  • Integration of pet tech devices with mobile applications for real-time monitoring.
  • Growth in subscription-based smart pet care services.
  • Emerging markets offering untapped potential for innovative pet tech solutions.

Market Trends & Dynamics

  • Increasing adoption of smart collars, automated feeders, and connected pet cameras.
  • Integration of AI and IoT for predictive health monitoring.
  • Expansion of smart pet wearables in emerging economies.
  • Rising collaborations between tech companies and pet care brands.
  • Focus on data-driven insights to improve pet wellness and nutrition.

Market Segmentation

By Product Type:

  • Smart Collars & Trackers
  • Pet Cameras & Monitors
  • Automated Feeders & Water Dispensers
  • Health & Wellness Devices
  • Others

By Application:

  • Health Monitoring
  • Safety & Security
  • Feeding & Nutrition
  • Activity Tracking

By End User:

  • Individual Pet Owners
  • Veterinary Clinics
  • Pet Care Facilities

By Region:

  • North America
  • Europe
  • Asia Pacific (APAC)
  • South America
  • Middle East & Africa (MEA)

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Geographical Insights

  • North America: Leads the market due to high pet ownership, disposable income, and adoption of smart pet devices.
  • Europe: Growth fueled by pet health awareness, regulatory frameworks, and tech adoption.
  • Asia Pacific: Expansion driven by rising pet adoption, urban lifestyles, and emerging smart pet tech startups.
  • South America & MEA: Moderate growth attributed to increasing disposable income and pet humanization trends.

Future Outlook

The Pet Tech Market is set to grow robustly over the next decade, driven by technological innovations, rising pet health consciousness, and expanding smart pet solutions. With a projected CAGR of 15.82% (2025–2035), the market will continue to transform the way pets are monitored, cared for, and engaged with globally.

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