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Global Travel Insurance Market Outlook (2025–2035): Projected to Grow at a CAGR of 7.4% Driven by Rising Travel Demand, Digital Distribution, and Personalized Coverage

The Travel Insurance Market is experiencing dynamic growth, fueled by the global recovery in tourism, technological advancements in digital policy management, and rising consumer awareness of travel risks. Valued at USD 29.5 billion in 2025, the market is forecasted to reach USD 60.4 billion by 2035, growing at a CAGR of 7.4% during the forecast period. The base year for analysis is 2024, with historical insights spanning 2019–2023.
Published 17 October 2025

Global Travel Insurance Market Overview

The Travel Insurance Market is experiencing dynamic growth, fueled by the global recovery in tourism, technological advancements in digital policy management, and rising consumer awareness of travel risks. Valued at USD 29.5 billion in 2025, the market is forecasted to reach USD 60.4 billion by 2035, growing at a CAGR of 7.4% during the forecast period. The base year for analysis is 2024, with historical insights spanning 2019–2023.

This comprehensive analysis covers five major regions—North America, Europe, Asia-Pacific (APAC), South America, and the Middle East & Africa (MEA)—and key countries within them, including the U.S., Canada, Germany, UK, France, China, India, Japan, Brazil, and GCC nations. The report delves into market segmentation by insurance type, coverage type, distribution channel, customer type, and regional distribution, offering a holistic view of the global travel insurance landscape.

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Market Summary

The travel insurance market is in a transformative phase. Travelers and businesses are increasingly adopting travel insurance to mitigate financial risks, medical emergencies, and trip disruptions. From leisure tourism and corporate travel to adventure trips and international study programs, travel insurance solutions are evolving to meet diverse needs.

By 2035, travel insurance is expected to become a standard inclusion in travel planning, seamlessly integrated with online booking platforms and mobile applications.

Key Market Highlights

  • Market Size 2024: USD 27.4 Billion
  • Market Size 2025: USD 29.5 Billion
  • Market Size 2035: USD 60.4 Billion
  • Forecast Period: 2025–2035
  • CAGR: 7.4%
  • Market Forecast Units: USD Billion

Regional Insights

  • North America: Dominates the market due to high travel volumes, strong consumer awareness, and advanced digital distribution channels. The U.S. is a hub for innovative policy offerings and integration with travel platforms.
  • Europe: Growth driven by outbound tourism, strict travel regulations, and widespread adoption of online insurance services in Germany, the UK, France, and Spain.
  • Asia-Pacific (APAC): The fastest-growing region, with China, India, Japan, and South Korea leading adoption. Expansion of low-cost airlines and mobile-based insurance platforms fuel growth.
  • South America: Rising adoption of travel insurance in Brazil, Mexico, and Argentina due to increased international travel and risk awareness.
  • Middle East & Africa (MEA): GCC countries are investing in integrated travel insurance solutions as part of national tourism and digital transformation strategies.

Key Market Dynamics

  • Growing Travel Industry Demand: Rapid expansion in leisure, business, and adventure travel drives insurance uptake.
  • Increasing Awareness of Travel Risks: Consumers prioritize protection against medical emergencies, cancellations, and unforeseen events.
  • Technological Advancements: AI, automation, and digital claims management improve efficiency and customer experience.
  • Regulatory Changes: Governments are introducing travel insurance regulations and guidelines to protect travelers.
  • Rise of Customized Insurance Plans: Policies tailored for millennials, families, corporate travelers, and adventure seekers are expanding the market.
  • Sustainability Initiatives: Eco-conscious travel insurance products support responsible tourism.

Segmentation Overview

  • By Insurance Type: Single-trip, multi-trip, and annual travel insurance.
  • By Coverage Type: Medical, trip cancellation, baggage loss, flight delay, and comprehensive coverage.
  • By Distribution Channel: Direct sales, agents/brokers, travel agencies, and online aggregators.
  • By Customer Type: Leisure travelers, business travelers, families, students, and corporates.
  • By Region: North America, Europe, APAC, South America, MEA.

Key Market Opportunities

  • Increasing International Travel Demand — Growth in global tourism and business travel.
  • Expansion of Online Distribution Channels — Digital and mobile platforms improve accessibility and convenience.
  • Growing Awareness of Travel Risks — Travelers increasingly seek financial protection and medical coverage.
  • Customized Insurance Products for Millennials — Flexible, tech-enabled, and adventure-oriented plans.
  • Integration of Technology in Policy Management — AI-driven claims and policy management enhance efficiency.
  • Embedded Insurance Partnerships — Collaboration with OTAs, airlines, and fintech platforms.

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Competitive Landscape

The travel insurance market features a mix of global leaders and innovative disruptors. Key players include:

  • Allianz Global Assistance
  • John Hancock Insurance Agency
  • Travelex Insurance Services
  • InsureandGo
  • World Nomads
  • RoamRight
  • AIG Travel
  • AXA Assistance
  • Travel Guard
  • Berkshire Hathaway Travel Protection
  • SafetyWing
  • Generali Global Assistance
  • European Travel Insurance
  • Seven Corners
  • HTH Worldwide

These companies are investing in AI-enabled services, strategic partnerships, and online distribution platforms to strengthen market presence and enhance customer value.

Future Outlook

As international travel recovers and digital integration advances, the travel insurance market is set for robust growth. With a CAGR of 7.4%, the market is projected to surpass USD 60 billion by 2035, driven by technological adoption, rising awareness of travel risks, and demand for personalized, flexible, and embedded insurance solutions.

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