Chemicals Industry Today

Cucurbita Pepo Seed Oil Market Anticipated to Hit USD 3.7 Billion by 2032; Expanding at a 6.16% CAGR

The Cucurbita Pepo Seed Oil Market involves pumpkin seed oil used in cosmetics, food supplements, and nutraceuticals. Rising preference for natural and functional oils drives growth.
Published 17 January 2026

The Cucurbita Pepo Seed Oil Market is witnessing substantial growth due to rising awareness of natural and functional oils across the food, cosmetic, and pharmaceutical industries. Derived from pumpkin seeds, Cucurbita Pepo Seed Oil is rich in essential fatty acids, antioxidants, and micronutrients, making it highly valued for its nutritional and therapeutic properties. As consumer preferences shift toward natural and sustainable products, the demand for Cucurbita Pepo Seed Oil is expanding globally.

Market Overview

Cucurbita Pepo Seed Oil, often referred to as pumpkin seed oil, is a cold-pressed oil extracted from the seeds of the Cucurbita Pepo plant. It is widely utilized in culinary applications due to its nutty flavor and high nutrient content, including vitamins A, E, and K, as well as zinc and magnesium. Beyond culinary uses, the oil has significant applications in cosmetics, hair care, and traditional medicine owing to its moisturizing, anti-inflammatory, and antioxidant properties.

The Cucurbita Pepo Seed Oil market was valued at USD 2.16 billion in 2023. It is projected to expand from USD 2.29 billion in 2024 to USD 3.7 billion by 2032, registering a compound annual growth rate (CAGR) of approximately 6.16% over the forecast period (2024–2032).

The market has observed a shift from conventional oils to specialty oils like Cucurbita Pepo Seed Oil, driven by health-conscious consumers seeking plant-based alternatives. The rise in natural skincare routines and nutraceutical products has further propelled the market's growth, making it a high-potential segment in the global edible and cosmetic oils market.

Key Market Drivers

  1. Rising Health Awareness

Consumers are increasingly aware of the health benefits of natural oils over synthetic or heavily processed alternatives. Cucurbita Pepo Seed Oil is rich in polyunsaturated fatty acids and essential vitamins, promoting cardiovascular health, improved immunity, and anti-inflammatory benefits. This growing focus on preventive healthcare is boosting the adoption of pumpkin seed oil in daily diets and dietary supplements.

  1. Expanding Cosmetic Industry

The cosmetic and personal care industry is a major driver for the Cucurbita Pepo Seed Oil Market. Its skin-rejuvenating and hair-strengthening properties make it a sought-after ingredient in moisturizers, hair serums, anti-aging creams, and massage oils. With a rising trend toward natural and organic cosmetics, manufacturers are incorporating Cucurbita Pepo Seed Oil into product formulations to meet consumer demand for chemical-free and sustainable beauty solutions.

  1. Increasing Nutraceutical and Functional Food Demand

Cucurbita Pepo Seed Oil is also gaining traction in the nutraceutical and functional food sectors. Its potential benefits in managing prostate health, promoting urinary health, and supporting metabolic functions have led to its inclusion in dietary supplements, protein bars, and health drinks. The growing market for functional foods and preventive health products is positively influencing the demand for pumpkin seed oil.

  1. Sustainable and Organic Farming Practices

Sustainably sourced and organic Cucurbita Pepo Seed Oil is highly preferred in premium markets. Increasing cultivation of pumpkin seeds using organic farming practices and eco-friendly extraction methods has enhanced the oil’s appeal. Consumers are increasingly opting for products that are not only healthy but also environmentally responsible, driving market expansion globally.

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Market Segmentation

The Cucurbita Pepo Seed Oil Market can be segmented based on application, distribution channel, and geography.

By Application:

  • Food Industry: Used as a salad oil, cooking ingredient, or flavor enhancer.
  • Cosmetics & Personal Care: Incorporated into skincare, haircare, and body care products.
  • Pharmaceuticals & Nutraceuticals: Used in dietary supplements and health-focused formulations.

By Distribution Channel:

  • Supermarkets & Hypermarkets: Traditional retail remains a dominant channel for end-users.
  • Online Retail: E-commerce platforms are witnessing a surge due to convenience and access to premium and international brands.
  • Specialty Stores: Health and organic stores offer curated products catering to niche consumer segments.

By Geography:

The market is witnessing growth across North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Europe and North America remain key markets due to higher health awareness and mature organic cosmetic industries. Meanwhile, Asia-Pacific is emerging rapidly, driven by increasing disposable income, rising health-conscious population, and expanding e-commerce infrastructure.

Competitive Landscape

The Cucurbita Pepo Seed Oil Market is moderately fragmented, with several regional and global players focusing on product innovation, sustainable sourcing, and expansion into new markets. Key strategies adopted by market players include collaborations with organic farms, development of cold-pressed and unrefined oils, and marketing campaigns emphasizing the health and beauty benefits of pumpkin seed oil. Private labeling and direct-to-consumer e-commerce strategies are also increasingly adopted to reach health-conscious consumers effectively.

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Market Challenges

Despite strong growth potential, the Cucurbita Pepo Seed Oil Market faces certain challenges. The high cost of cold-pressed and organic oils may limit accessibility for price-sensitive consumers. Additionally, the shelf life and storage requirements of natural oils pose logistical challenges, particularly in regions with limited cold-chain infrastructure. Market players must address these issues through innovative packaging, preservation techniques, and consumer education to sustain growth.

Future Outlook

The future of the Cucurbita Pepo Seed Oil Market looks promising, driven by increasing consumer preference for natural, organic, and functional products. Innovations in extraction methods, product diversification in the cosmetic and nutraceutical sectors, and expansion into emerging markets are expected to accelerate market growth. With ongoing investments in research and development, the market is likely to witness novel applications of pumpkin seed oil, further enhancing its commercial appeal.

Sustainability and organic certification will continue to influence purchasing decisions, making eco-friendly practices a core competitive advantage. Furthermore, digital marketing and online distribution channels will play a significant role in reaching a global consumer base, contributing to long-term market expansion.

Translation of the Report in Different Languages:

 ククルビタ・ペポ種子油市場 | Cucurbita‑Pepo‑Samenöl‑Markt | Marché de l’huile de graines de Cucurbita pepo | Cucurbita Pepo 씨유 시장 | 葫芦籽油市场 | Mercado de aceite de semilla de Cucurbita pepo 

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