Pomelo Market Analysis, Growth Trends and Industry Report 2024-2031

Pomelo Market Size 

The Global Pomelo Market reached US$ 2.6 billion in 2022 and is expected to reach US$ 3.8 billion by 2031, growing with a CAGR of 5.1% during the forecast period 2024-2031. 

The rising consumer emphasis on health and wellness is propelling the demand for pomelos. Renowned for their abundant vitamin C content, antioxidants, and dietary fiber, pomelos are increasingly sought after by individuals seeking nutritious and immune-boosting dietary options. Their versatility in various culinary applications, including salads, cocktails, desserts, and savory dishes, adds to their appeal, enriching a wide range of recipes. 

The pomelo market is witnessing expansion through innovation in pomelo-based products such as juices, jams, and snacks, catering to consumers' preferences for convenient and distinctive options. Notably, in March 2022, White Claw introduced four new seltzer flavors featuring yuzu and pomelo fruits, combining pomelo and grapefruit with lime, orange, and lemon to craft the tropical pomelo smash. 

Traditionally, the food and beverage industry holds the lion's share of the pomelo market, owing to its unique flavor profile. The Asia Pacific region dominates this market, benefiting from extensive pomelo cultivation, cultural significance, and consumer preferences, thus contributing significantly to market growth. For instance, Vietnam, with a growing cultivation area of 105,800 hectares, produced 903,200 tonnes of pomelos in 2020, as reported by the Department of Agriculture, Fisheries, and Forestry. 

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Pomelo Market Trends 

The cosmetics and personal care industry is experiencing notable growth driven by a shift towards natural and organic ingredients, leading to an increased demand for pomelo extract. This trend reflects consumers' preference for skincare products that offer natural alternatives to synthetic chemicals.  

Pomelo-derived ingredients, known for their high antioxidant content, particularly vitamin C, are sought after for their skin-brightening and anti-aging properties. Consequently, cosmetic formulations such as serums, creams, and masks are incorporating pomelo-based ingredients to promote skin vitality and youthfulness. 

In the quest for product differentiation, cosmetic companies are actively seeking out unique ingredients, and pomelo stands out as a marketable option. Its distinctive properties appeal to customers seeking innovative and effective skincare solutions.  

For instance, in April 2021, Evereden launched its Kids Multi-Vitamin Skincare line, featuring three fragrances: cool peach, fresh pomelo, and melon juice. The collection includes a range of products such as foaming face wash, face cream, foamy body wash, foaming body lotion, shampoo, and conditioner, catering to diverse skincare needs. 

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Market Segmentation 

By Type 

• White Pomelos 
• Red Pomelos 
• Pink Pomelos 
• Honey Pomelos 
• Others 

By Product 

• Fresh Pomelo 
• Processed Pomelo 

By Nature 

• Organic 
• Conventional 

By Distribution Channel 

• Supermarket/Hypermarket 
• Convenience Stores 
• E-Commerce 
• Others 

By Application 

• Food and Beverage 
• Cosmetics 
• Others 

Market Key Players 

Major players are ALIYA TRADING S.L, Jining Pengjie Trading Co., Ltd, AAFUD INDUSTRY(ZHUHAI)CO., LTD, Le Trung Thien Co., Ltd. (LTTH), Kingfoods, Elementa, Zhejiang Kekejia Food Co., Ltd, Green Powers Co., Ltd, Xiamen Green Farm Co., Ltd and Laiwu Manhing Vegetables Fruits Corporation. 

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