Agriculture Industry Today

Demand for Organic Seed in Japan to Reach USD 479 Million by 2035, Expanding at 6.9% CAGR

Demand for organic seed in Japan is rising steadily, supported by growing consumer preference for organic produce and sustainable agriculture practices. Farmers are increasingly adopting certified organic seeds to meet regulatory standards and premium market demand.
Published 12 February 2026

The demand for organic seed in Japan is projected to increase from USD 245.8 million in 2025 to USD 479 million by 2035, reflecting a CAGR of 6.9% over the forecast period. Growth is primarily driven by rising awareness of health and environmental sustainability, alongside increasing demand for organic food. As more consumers shift toward organic food products, the need for organic seeds—the foundation of organic farming—is expected to grow steadily. Japan’s focus on environmental preservation and eco-friendly farming practices, supported by government incentives and subsidies for organic farming, will further contribute to expansion through 2035.

Quick Stats: Demand for Organic Seed in Japan

  • Value (2025): USD 245.8 million
  • Forecast Value (2035): USD 479 million
  • Forecast CAGR (2025–2035): 6.9%
  • Leading Product Type: Fruits & Nuts Seeds
  • Key Growth Regions: Kyushu & Okinawa, Kanto, Kansai, Chubu, Tohoku, Rest of Japan
  • Top Players: Johnny’s Selected Seeds, Seed Savers Exchange, Southern Exposure Seed Exchange, Fedco Seeds, Rijk Zwaan

What is the Growth Forecast for the Demand for Organic Seed in Japan through 2035?

The organic seed industry in Japan will benefit from innovations in seed varieties and farming technologies. Improved organic seed varieties offering better yield, pest and disease resistance, and adaptability to environmental conditions are expected to enhance efficiency in organic farming.

From 2025 to 2030, the industry will grow steadily:

  • 2025: USD 245.8 million
  • 2026: USD 262.8 million (YoY growth of 6.9%)
  • 2027: USD 280.9 million (YoY growth of 6.9%)
  • 2028: USD 300.3 million
  • 2030: USD 321 million

Growth during this period is supported by increasing consumer demand for organic food and a continued shift toward organic farming practices.

From 2030 to 2035, growth will moderate slightly as the industry matures. By 2035, the industry is expected to reach USD 479 million. While the rate of increase slows, demand remains strong due to sustained consumer interest in organic food and continued advancements in seed technology.

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Why is the Demand for Organic Seed in Japan Growing?

Demand is rising as consumer interest in organic farming and food continues to expand. Organic seeds are essential for cultivating crops without synthetic pesticides, fertilizers, or genetically modified organisms (GMOs), making them critical to organic food production.

Key growth drivers include:

  • Increasing health consciousness among consumers
  • Growing preference for environmentally friendly and sustainably produced food
  • Expansion of organic food in retail and foodservice sectors
  • Government incentives and subsidies promoting organic farming

As more farmers transition to organic methods and consumers prioritize pesticide-free produce, demand for certified organic seeds is expected to increase steadily.

What is the Segment-Wise Analysis of Demand for Organic Seeds in Japan?

By Product Type

  • Fruits & nuts seeds
  • Vegetable seeds
  • Crop and oil seeds

Fruits & nuts seeds lead with 40% share of demand, supported by their popularity among home gardeners and commercial growers. Rising demand for organic fruits and nuts, valued for nutritional quality and taste, reinforces this segment’s leadership.

By Distribution Channel

  • Cooperatives
  • Retailers
  • Wholesalers

Cooperatives account for a significant portion of demand, playing a vital role in supplying high-quality organic seeds to small-scale farmers and sustainable agriculture communities.

By Region

  • Kyushu & Okinawa
  • Kanto
  • Kansai
  • Chubu
  • Tohoku
  • Rest of Japan

Why Do Fruits & Nuts Seeds Lead the Market?

Fruits & nuts seeds account for 40% of demand due to strong consumer preference for healthier, locally sourced food. Organic fruits and nuts are valued for high nutritional value and taste. Growing awareness of sustainable agriculture and home gardening further fuels segment growth.

Why Do Cooperatives Lead Distribution?

Cooperatives provide affordable access to high-quality organic seeds and foster collaboration among farmers. Their role in supporting small-scale growers and sustainable farming practices makes them a significant distribution channel in Japan’s organic seed market.

What Are the Key Trends, Drivers, and Restraints?

Key Drivers

  • Rising consumer demand for pesticide-free, natural food
  • Government policies supporting organic farming
  • Growth in home gardening and small-scale farming
  • Technological advancements in organic seed development

Key Restraints

  • Higher cost compared to conventional seeds
  • Limited range of certified organic varieties
  • Strict quality and certification requirements
  • Upfront investment required for transitioning to organic farming

Despite these challenges, sustained interest in sustainable agriculture continues to support long-term demand growth.

What is the Regional Demand Outlook?

Kyushu & Okinawa (8.6% CAGR)

Leads regional growth, supported by strong adoption of sustainable farming practices and rising consumer interest in organic produce.

Kanto (7.9% CAGR)

Driven by high urban population, urban agriculture initiatives, and demand for clean-label food.

Kansai (7.0% CAGR)

Growth supported by the region’s robust food and beverage industry and preference for locally grown organic produce.

Chubu (6.1% CAGR)

Steady expansion driven by gradual adoption of organic farming and supportive regional policies.

Tohoku (5.4% CAGR)

Moderate growth as rural farming communities increasingly adopt organic practices.

Rest of Japan (5.1% CAGR)

Steady adoption supported by government incentives and growing health awareness.

Who Are the Key Players Shaping the Industry?

Key players in Japan’s organic seed demand include:

  • Johnny’s Selected Seeds
  • Seed Savers Exchange
  • Southern Exposure Seed Exchange
  • Fedco Seeds
  • Rijk Zwaan

Johnny’s Selected Seeds holds a 25% share, offering a wide range of organic seed varieties for professional farmers and home gardeners.

These companies support sustainability, seed preservation, and crop diversification, contributing to the expansion of organic seed adoption in Japan.

Conclusion

Demand for organic seed in Japan is on a steady growth trajectory, supported by rising health awareness, environmental sustainability goals, government incentives, and continued innovation in seed development. While higher costs and certification requirements pose challenges, the long-term outlook remains positive as organic farming becomes increasingly embedded in Japan’s agricultural landscape through 2035.

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